People change positions, get promoted or move to other companies. Portada is here to tell you about it.
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U.S. Hispanic agency LatinWorks has promoted Christy Kranik, LatinWorks’ long-time SVP and managing director, as EVP and general manager to run the entire agency.She will replace former CEO Sergio Alcocer. LatinWorks’ creative and planning departments will report to her. Prior to Latinworks she spent five years on the client side at Dell, where she was senior advertising manager, global brand strategy.
Gabriel Garcia, currently VP-group creative director, will take over the creative department as the new executive creative director.Mr. Garcia joined LatinWorks in 2008. Before that, he was a creative at another Omnicom Hispanic shop, Dieste.
Ronald Mendez is the new Managing Partner, Multicultural Lead at MediaCom.Prior to Mediacom, Mendez was Managing Director of Marketing and Business Development at Starlite Media.He also worked at Havas Media and MV42.
Laura Breines was named VP and director of client services at digital agency Big Spaceship . She was most recently VP, marketing at digital agency Huge. Prior to that she was an account director at AKQA.
Joe Saracino has been promoted to president of Erwin Penland, effective Jan. 1. He succeeds Joe Erwin, who is stepping down from his post at the agency he co-founded some 30 years ago. Saracino was most recently chief client officer and CMO at the agency. Prior to joining Erwin Penland in 2011, Saracino spent 15 years at Verizon, rising to VP, marketing communications.
Sizmek Inc., a global open ad management company that delivers multiscreen campaigns, has announced changes to its organizational structure.The sales organization will be separated and Sizmek will have separate teams focused on two major global regions, one for the Americas and another servicing everything outside the Americas, or Rest of World. The head of each region will report directly to Neil Nguyen, CEO and President of Sizmek.
Canaan Schalde-Zink, currently VP of the Americas, will assume leadership of that group.
Andrew Bloom, currently Global VP Product Sales will assume the role of interim VP, International Sales while the Company conducts a search to identify a highly experienced executive to fill the position for the Rest of World.