Facebook becomes Google’s main rival in Mobile Ad Market
Facebook reported a substantial increase in mobile advertising revenues during the second quarter of 2013. Mobile ad revenues made up 41% of total advertising revenues
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Facebook reported a substantial increase in mobile advertising revenues during the second quarter of 2013. Mobile ad revenues made up 41% of total advertising revenues
Advertising technology providers have been present in the U.S. Hispanic market for quite some time. Digilant, a global data management platform (DMP) headquartered in Boston
Google Inc.’s YouTube on confirmed that it has a renewed its agreement with Vevo, the music video and content distributor owned by Universal Music Group,
Tribune Co. has agreed to acquire Cincinnati-based Local TV LLC for $2.725 billion in cash, the companies announced today. The deal will add 19 television
NBCU-owned Telemundo is partnering with Vision Critical and Symphony Advanced Media (SAM) to launch “Mi Telemundo” and “Tu Pulso Latino,” two insight communities that will
Microsoft, Burger King, Grupo Copesa and Starcom MediaVest Group converged Wednesday morning in Miami to discuss how advertisers and brand marketers in Latin America are
A midmorning panel at the Latin Content Marketing Forum included two journalists and a marketer (Ford) who came together to talk about the role of
Coca-Cola and Fox International’s NatGeo Mundo were at hand Tuesday morning to present insights behind Viviendo Positivamente (Living Positively,) a series of four documentaries produced
Hulu today is premiering the English-language drama East Los High, a 24-episode fiction series set in a Los Angeles high-school. The series premieres June 3
AARP today is officially launching LifeReimagined, an online destination aimed at helping the 50-plus demographic reinvent themselves with tools and advice for career, health and relationships.
Netflix has hired Kari Perez as Senior Manager for Corporate Communications and Publicity in Latin America, Portada has learned. Perez, a former manager at HBO
YaSabe has been selected by Viva Móvil by Jennifer Lopez as provider of local information, the companies announced today. Under the agreement, whose financials were
This might be Memorial Day weekend in the U.S. but the news about Hulu’s growing list of suitors continue to move at full speed. According
McDonald’s USA wanted to get a jumpstart on its sponsorship of the 2014 FIFA WorldCup in Brazil, so the company’s marketing team thought a good
The 2013 Upfront season is over and, once again, Hispanic TV networks attracted hundreds of attendees to their respective presentations this week in Manhattan. Overall,
Olympusat on Monday announced it has launched the first suite of paid, Spanish-language channels available through YouTube, offering U.S. Hispanics low cost, a la carte
There were many news last week at the NewFronts, the weeklong series of presentations from digital content powerhouses in New York City. The focus on Spanish-speaking
Nick Denton, founder and owner of Gawker Media, the publisher of popular sites including Gizmodo, has very interesting views about the digital advertising and media
Univision Communications on Wednesday unveiled plans to launch several web-only series; a new online destination for Hispanic millennials, and announced the addition of five new
The NewFronts, which take place this week in New York City, are intended to play an important part in driving digital video from a US