The region is enjoying double-digit e-tailing growth with “real competition” between players and increased mobile internet access driving more and more online purchasing.
Pedro Labarta is Managing Director Mexico and LATAM at Brand Networks. Brand Networks is a platform that helps brands to…
San Jose, Costa Rica based, Grupo Cerca has had a somewhat pioneering development. It can be said that the company founded 11 years ago by Argentinean entrepreneurs Marcelo Burman and Damian Szafirsztein, introduced modern magazine publishing on a regional level into Central America. We talked to Damián Szafirsztein, VP Grupo Cerca, about recent developments Grupo Cerca.
In a converging world, Allrecipes offers advertisers the best of local and global. Allrecipes is a community-driven network of websites…
WHAT: Xavier Mantilla has been appointed as General Manager of Gravity4 in Latin America. He will lead the operation out…
Oded Lida Greiss is the founder and CEO of Digital Ventures Europe, a company founded in 2013 and located in Spain, whose mission is to help technology companies scalable solutions to expand into global markets.In this article, we interview Oded, in order to find out more about the services they can provide to technology companies in Latin America, willing to start operating in new international markets.
Portada interviewed Mark Larkin, SVP and General Manager of CNET at CBS Interactive, as part of the #PortadaLat interview series.
Los Angeles based Michelle Tobin, VP Global Brand Partnerships & Advertising was hired by Rovio a year and a half ago from Millennial Media to lead Rovio’s direct ad sales business. Portada interviewed Tobin to ask her about her unit’s expansion into the Latin American market.
Last year Audience Buying Company Xaxis, a unit of Group M (WPP), announced the launch of operations in Latin America in order to bring Data-driven audience buying to Brazil, Mexico, Argentina and 5 other markets. Portada interviewed Lucas Mentasti, Managing Director, Latin America of Xaxis, to hear how his unit has been doing so far.
Portada interviewed MetanNetwork’s CEO Mariano Tesler, on the development of programmatic purchase on the Latin America region. In this sense; Mariano said that “He expects LatAm to reach a 40% sale of digital advertising through RTB and the US by 2015.”
Portada interviewed Luis Salazar, president and co-founder of Jobaline, an application that publishes job offers and sends them to users via mobile phones. Luis talked to Portada about his future plans and why it is essential to have a mobile strategy to reach Hispanic consumers in the US.
Portada interviewed Luis Salazar, president and co-founder of Jobaline, an application that publishes job offers and sends them to users via mobile phones. Luis talked to Portada about his future plans and why it is essential to have a mobile strategy to reach Hispanic consumers in the US.
Global Mind is a digital marketing agency founded in 2000 in Buenos Aires, Argentina. The agency currently has offices in…
Portada interviewed Damián Molina, of the Taringa! management team. Taringa is a social platform that combines blog style postings with…
Portada interviewed Damián Molina, of the Taringa! management team. Taringa is a social platform that combines blog style postings with…
Microsoft, Burger King, Grupo Copesa and Starcom MediaVest Group converged Wednesday morning in Miami to discuss how advertisers and brand…
The web entrepreneur, known for pushing boundaries and for his constant clashes with so-called “conventional media,” came across as a…
The Latin Content Marketing Forum came to a close Tuesday afternoon with a presentation from Javier Farfán, the Senior Director…
Portada’s Latin American Advertising & Media Summit kicked off Tuesday afternoon with a keynote presentation -and interview- with Claudio Ferreira,…