Portada Council System members got together at Portada Miami on April 19 for the official launch of this exciting new venture, which includes over 70 decision makers from all over the Americas.
At Portada Miami, over 150 brand leaders and decision makers gathered to hear our outstanding speakers and witnessed the official launch of Portada’s brand new council system.
Jill Leccia, Gatorade Sr. Director of PepsiCo Latin America Beverages, talked to Portada about the process of creating a global marketing campaign that’s also aware of consumer’s individual needs. Today it is more important than ever for brands to connect with consumers at a personal level while keeping local idiosyncrasies in mind but within a global context.
Portada presents the highest level unit in Portada’s Council System: its Council of the Americas, a group of highly regarded C-level executives that share their enthusiasm for Marketing, Tech, and Media.
With only four weeks until Portada Miami 2018, the agenda for April 18-19 has been unveiled, and the speaker lineup couldn’t be more exciting. From the use of technology to the future of soccer, experts in marketing to Latin American consumers Ricardo Casco, Ricardo Arias Nath, Andrés Amezquita, José María Sanabria, and Jill Leccia will get together at the EAST hotel to discuss key knowledge about this market’s needs for the future— which is already here.
Major Latin American Brand and Agency Leaders will meet at Miami’s Hotel EAST on April 18-19. These executives are part of Portada’s powerful and exclusive Council System to be officially launched at Portada Miami on April 18-19.
Portada Council System members are more than 70 senior brand marketing, agency and media executives from all over the Americas. Their input drives Portada’s content and networking platform. The Council System will be officially launched at Portada Miami on April 18-19.
Portada Presents Its Expanded Travel Marketing Board of Senior Brand Execs, as well as its chair, Trip Barrett.
The tenth edition of Portada Miami at the Hotel EAST Miami on April 18 and 19 provides the ideal setting for brand marketing, tech and media executives to develop new business and learn and discuss key topics that will drive marketing innovation over the next decade.
For the tenth annual edition of Portada Miami we are kicking it up a notch or even two :-). First, We are having our marquee Miami event in the brand new design hotel EAST Miami in Brickell, which will also be the setting for the official launch of Portada’s brand new Council System of more than 50 senior brand marketing executives from all over the Americas. Second, Portada Miami Premium Level Ticket holders will be able to meet Portada council members and other VIPs present at Portada Miami for one-on-one 10 minute meetings.
Portada Reveals Exclusive and Powerful Council System to be Officially Launched at Portada Miami April 18-19
Portada Reveals Its Expanded Sports Marketing Board of Senior Brand Execs. Their input will drive Portada’s content and relationship platform.
The tenth annual edition of Portada Miami will take place on April 18-19 in EAST Miami, a design hotel located within the brand new Brickell City Centre, offering a unique mix of customized guest services and cutting-edge technology. Portada Miami will be the launch event for Portada’s powerful Council System of Brand Marketers from all over the Americas. The forward-looking agenda will cover disruptive and innovative topics such as machine learning, VR, data sets for better marketing and more. Early Bird Registration is available until January 17!