The Hispanic Federation is requesting the Federal Trade Commission (FTC) that the regulator investigate Herbalife, a multi-level marketing firm that sells nutrition products, claiming its marketing
Televisa Publishing and Digital announced an exclusive partnership with Univision Deportes to produce a print guide to the 2014 Soccer Word Cup. Both organizations will
While general market newspapers continue to suffer from circulation decreases, despite growth in digital subscriptions, this is not the case for Hispanic newspapers. Several Hispanic publications,
Univision on Friday unveiled plans to roll out over 30 new shows during the 2013-2014 season, and said it will place an emphasis on more
Telemundo today announced the launch of Fluency, a new multiplatform studio that will develop and produce bilingual original content for U.S. Hispanics. The studio, which
Fusion, the ABC News/Univision joint venture on Wednesday revealed its logo, which was developed by Los Angeles-based design firm Buster in collaboration with brand consultancy
New York-based IBT MEDIA has launched The Latin Times, a bilingual online destination targeting U.S. Hispanics. The site, which had a soft launch earlier this year,
LatinWorks, Grupo Gallegos, Alma DDB and The Vidal Partnership won awards for having conceived the ‘Top 5 creative executions of 2013’ at the second annual U.S.H. Idea
If succesful, Dish Network’s US $25.5 billion bid for Sprint Nextel will have many advertising and marketing implications. Taking over the third-largest mobile carrier in
Spanish blog publisher Weblogs is making its expansion into the U.S. Hispanic market and Latin America its main business priority. “We have formed a company
The “V” of Vme Media Inc. might very well now stand for “Venezuela,” as a group of high-profile Venezuelan investors are committing a “major investment”
Hispanic Content Marketing expert Javier Farfán will present at Portada’s Latin Content Marketing Forum on June 4 in Miami’s Intercontinental Hotel. Farfán, Senior Director of Cultural
Paypal has acquired Iron Pearl, a Palo Alto startup that specializes in the science of customer acquisition and engagement. Iron Pearl has developed tools, methodologies
Digital ad spending hit $99 million in 2012, representing a 16.2% increase over the previous year and accounting for 19.5% of all global ad spending.
Pope Francis I has already won a lot of affection among believers and non-believers since he got elected a month ago. A big question for
The Custom Content Council (CCC) just published a survey that quantifies the volume of the Content Marketing Industry in the U.S. According to the research piece,
Attention journalists, bloggers and copy writers at ad agencies: The Associated Press just announced that it will no longer allow the term “illegal immigrant” or
At the end of 2011, retail and coffee house chain Dunkin’ Donuts had 10,083 stores worldwide, including 7,015 franchised restaurants in the United States. Dunkin’ Donuts
Consumers are now spending more time with online media than they are with traditional forms of media. Globally digital including social media and mobile internet
Unilever is expanding its deal with the Mexican National Soccer team for three more years until 2015. The announcement was made by Maria Teresa Rosell,