We are excited to announce that Jose Manuel Langarica, Head of Performance Marketing at Volaris, is joining the Portada Travel Marketing Board, one of the six units of Portada’s Council System.
We are excited to announce that Ana Laura Acevedo, Senior Vice President, Marketing & Business Development at RCI Latin America, is joining the Portada Travel Marketing Board, one of the six units of Portada’s Council System.
While about 85% of Internet users in Latin America look at entertainment sites, only 26.4% visit travel sites, which could mean the travel industry has a lot to work on to reach Latin American audiences.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
All decision makers and trailblazers in U.S. and Latin American marketing communications will be at our must-attend 9th annual edition in Miami’s Hyatt Regency Hotel. More than 100 trailblazers will lead different sessions, workshops as well as an innovative award program. As always, networking opportunities will also be very prominent.
What: Mexico has seen a boom in international tourism—attracting a record 35 million foreign tourists, many of them Americans, last year, a 9% increase compared
OTAs are looking for other ways to monetize their sites, apart from bookings.
What: Jordi Torres, general director of Airbnb for Latin America, spoke with Portada about their latest marketing strategies for expansion in Latin America.
Roberto Zapata, CEO at Hoteles Misión, told Portada about the company’s plans to have 100 hotels worldwide by 2020.
With Marriott’s acquisition of Starwood, the largest hotel chain in the world is born. And what implications will
this have for both of their expansion strategies for Latin America?