Latin America

#PortadaMia: Amazon, Estee Lauder, Facebook, Google, GroupM, MasterCard, OMD, Visa and WeWork to Participate in Exclusive Luncheon

Leading executives from the brand, agency, media, and tech sectors will gather at an exclusive Luncheon Roundtable at our upcoming twelfth annual  Portada Miami on April 12 to discuss the topic: Redefining the Role of Miami as a Marketing and Media Hub. During the exclusive lunch meeting, Portada will present the results of its Panregional Marketing and Media Report. The exclusive function will take place within the framework of Portada Miami on April 12, 2019, but will only be accessible to a select group of Miami based brand marketers and other Latin American regional brand marketing decision makers.


MORE FROM PORTADA

MarTech Roundup: Facebook Introduces New Ranking System for Measuring Advertising Reach

MarTech Roundup: Facebook Introduces New Ranking System for Measuring Advertising Reach

A bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.

7 Key Takeaways on Data, Technology and Marketing that You Missed From #PortadaMIA

7 Key Takeaways on Data, Technology and Marketing that You Missed From #PortadaMIA

In its twelfth annual edition, Portada Miami gathered over 100 decision-makers involved with major brands across all sectors, and provided a space for top quality networking and knowledge-sharing.

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.