Lopez Negrete Communications opens new East Coast office
Lopez Negrete Communications has just opened a new office in New York City.
Lopez Negrete Communications has just opened a new office in New York City.
Magazine publishers are addressing the U.S.-based upscale Latinas audience, with English-language, luxury and lifestyle publications.
SIGO Hispanic media, a company led by former EC Hispanic Media executive Hugo Hernandez is launching LosEncabezados.com, a mostly Spanish-language headline aggregation website targeting U.S. Hispanics.
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The Hispanic Magazine Advertising Market has been growing at a high rate so far this year. A substantial part of that growth has come frome new
Rossana Rosado, CEO & Publisher, El Diario/La Prensa, New York You have seen a lot of trends and people coming and going in Hispanic media.
Advertising Technology providers continue to work in order to better integrate the off-line and digital media worlds, particularly as it relates to facilitate e-commerce transactions
Meredith Corporation, publisher of Siempre Mujer and Ser Padres magazines, announced today that it has rebranded its Hispanic business unit as Meredith Hispanic Media (MHM), reflecting the company’s diverse
Athlon Sports Communications, Inc. and PGOA Media American Publishing Group announced a partnership agreement for Athlon to acquire the rights to publish PGOA print properties, American Profile, Relish,
Spanish-language media was the big exception in the Q2 2013 Kantar advertising expenditures figures, being the only media that substantially grew compared to the same
Among all the positive news (hype?) about the growth of English-language media targeting the Hispanic population, let’s not forget one thing: Spanish-language media advertising is the
Televisa Publishing and Digital announced an exclusive partnership with Univision Deportes to produce a print guide to the 2014 Soccer Word Cup. Both organizations will
LatinWorks, Grupo Gallegos, Alma DDB and The Vidal Partnership won awards for having conceived the ‘Top 5 creative executions of 2013’ at the second annual U.S.H. Idea
Attention journalists, bloggers and copy writers at ad agencies: The Associated Press just announced that it will no longer allow the term “illegal immigrant” or
Consumers are now spending more time with online media than they are with traditional forms of media. Globally digital including social media and mobile internet
Alternate delivery systems will become more important for many weekly magazines and community newspapers if the United States Postal Service goes through with its proposal
El Nuevo Constructor, a Spanish-language monthly magazine with a circulation of 36,000 is folding. After eleven years, publisher Editorial Latin Press decided to pull the
Televisa Publishing and Digital just announced the launch of the Texas Edition of Poder Hispanic, a a business and lifestyle publication targeted at English-speaking business-minded
We had speculated about what a combined Time Inc and Meredith would mean for the Hispanic magazine market. But it was not to be. Time
Conde Nast just announced the introduction of” digital catalyst groups” to facilitate digital audience buying processes. Christopher Reynolds, VP of marketing analytics at Conde Nast,