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Broadcast Media

Azteca to Enable Integrated Linear and Digital Video Planning by Q4 2015

During its Monday nights Upfront preentation in New York City, TV Azteca announced the creation of the Hispanic Audience Platform, a new tool that will deliver integrated cross-platform planning to advertisers. Azteca also announced the acquisition of a Turkish Global Hit series “KAÇAK” as well as an array of new sports programming centered on soccer.

Spain Based MCN Wants to Conquer the Latin World

Through Youtube’s Partner Program, users that generate and upload original content can earn revenue from the ads that appear on their own channel. While this has happened for years already in the U.S., it is a relative novelty in the U.S. Hispanic market and Latin America…and not least in Spain, where Madrid headquartered MCN 2Btube has Pan-Latin ambitions.

2015 Copa America match-ups announced, BeINSPORTS has English and Spanish-language rights

beIN SPORTS, the international sports network, has announced the match-ups for the 2015 Copa America tournament live from Viña del Mar, Chile. Exclusive coverage of the draw on beIN SPORTS and beIN SPORTS en Espanol included the teams who will face off in the opening phase of the tournament featuring 10 South American CONMEBOL countries, plus invited nations Mexico and Jamaica.

MundoFox to introduce MundoFoxVideos

What: News Corp and RCN owned Spanish-language broadcaster MundoFox is launching MundoFox Videos. The service has already been introduced through a soft launch but will

Disney’s Maker Studios craves for Hispanic content, partners with MiTú

Maker Studios, a multi-channel network owned by Disney, has announced the signing of an exclusive deal that will allow Latino-focused MCN MiTú Network to create original branded content targeting the Hispanic market.The deal comes after MiTú raised US $10 million in second-round funding led by Upfront Ventures, one of the original investors in Maker Studios.As part of this new partnership, Maker will have access to MiTú’s Hispanic talent base and will produce short-form content in both English and Spanish. MiTú claims to have 55 million global subscribers and more than 470 million monthly views across 1,300 partner channels on YouTube.