A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Content recommendation platform Outbrain acquired early this month Revee, a technology company that allows publishers to track the revenue value of content in real-time. Using Revee’s technology, Outbrain has now launched Outbrain Automatic Yield.Outbrain’s Automatic Yield allows publishers to measure the revenue value of their content in real time and connect content programming and revenue delivery with a single piece of technology.
Independent media company Olympusat Inc. has announced that its new and refreshed website is now LIVE. The newly redesigned website focuses on aesthetics, content, and increasing the visibility of the company’s owned-and-operated networks, original productions, brands and services.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
A preview of a new study shows that TV is driving specific social conversations in terms of sentiment, engagements and affinities among March Madness audiences.
Discovery platform Taboola announced an exclusive strategic alliance with Televisa, the largest media company in Mexico and the Spanish-speaking Americas. Under the agreement, Televisa integrated Taboola’s high-impact content recommendation platform with the goal of increasing revenue through sponsored content and video as well as driving engagement through on-site personalization.
NYIAX aims to transform ad inventory into standardized and durable securities. A blockchain-enabled media trading platform running in the cloud and powered by Nasdaq
Kickads, a strategic mobile agency led by Pedro Forwe and Exequiel Arriola, has launched Sidekick, the first 100% mobile supply-side Platform (SSP) for Latin America.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Entravision is buying digital advertising company Headway. The transaction has been financed by cash on hand and is expected to close in the early second quarter, Esteban Lopez Blanco, Entravision’s Chief Strategy Officer, tells Portada.
With Pinterest’s arrival in Australia, New Zealand and Ireland through third-party platforms, the social network can begin selling advertisements in the Asia-Pacific market. This is exciting news for marketers in Latin America who are awaiting Pinterest’s arrival in the region.
Which are the most popular video platforms among U.S.-Hispanics? What type of content do they prefer? What is their order of priorities? We give you the answers to these questions according to comScore’s December 2016 report.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
AppsFlyer has released the 2017 Mobile World Congress Edition of The AppsFlyer Performance Index, which presented a ranking of the top media sources in mobile advertising.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Internet Media Services (IMS) and Snapchat deal in Brazil is being extended to Mexico, Argentina, and Colombia. IMS will be responsible for trading ads on Snapchat’s platform in these 3 new markets.
We talked to Stuart Foster, vice president, global brand marketing for Hilton’s Full Service Brands, about the hotel chain’s newest brand, the Tapestry Collection.
A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you’re trying to keep up, consider this your one-stop shop.
Global fan-driven sports media platform Minute Media announced the closing of a US $15 million investment round, bringing its total funding since inception to $60 million.
Content analytics firm NewsWhip has raised a US$6.4 million Series A funding round led by Tribal Ventures, with participation by The Associated Press, clients of Cantor Fitzgerald, The Asahi Shimbun and existing investors.Series A Funding Round Will Be Used to Develop the Company’s Data-Driven Storytelling Technology for Leading Newsrooms and Agencies.