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Central America & The Caribbean

Grupo Cerca launches ¡Hola! in six Central American countries — Interview with M.Burman, CEO and President of Group Cerca

¡Hola! magazine has arrived in Central America through a licensing agreement with Grupo Cerca. As of November, the monthly magazine is now publishing a local edition in Costa Rica, Nicaragua, Panama, El Salvador, Honduras, and Guatemala. Portada talked with Marcelo Burman, President and CEO of Grupo Cerca, about the launches and details of its agreement with local partners in each of the six Central American countries, and how ¡Hola! plans to market advertising in the magazine.

Rdio to launch In 20 new countries

Streaming music provider Rdio has launched its services in 20 new countries, reaching 51 new different international markets. The new countries in that group of 20 include much of Latin America, as well as parts of Europe and Africa.

Comedy Central Latin America launches new digital campaign

With the hashtags #CONTINENTECOMEDIA and #BRASILCOMEDIA, famous comedians from Latin America will comment on Twitter’s Trending Topics through video-monologues. This is part of the new 100% online and social media campaign from Comedy Central Latin America, which started on August 14th.