Jose Viesca {Matomy}, Alexandre Ugadin {Giovanni Draftfcb}, Gustavo Martinez {Arena Media}, Evelyn Ferro {Mediabrands}, Sergio Amuchastegui {Chyron}, Marcelo Tamburri {Turner}, Mariano Cesar {Turner}

Jose Viesca is the new Commercial Director at Matomy in Mexico. Before Matomy, Viesca worked at IYess and before that in Yahoo!.

Giovanni+Draftfcb Brazil promoted Alexandre Ugadin, ex Media Manager to Media VP for Brazil. He will report to Aurelio Torres, President, and will be in charge of the Sao Paulo and Rio de Janeiro operations. Among the agency clients he will work with Nivea, HP, Sky, DPA and Trip.

Gustavo Martinez has been named Account Manager for Cencosud in Argentina of Arena Media. The executive will be also working with Jumbo, Disco, VEa, Easy, Unicenter and Blaisten accounts. Martinez has been working for Arena Media since 2000.

Evelyn Ferro has been appointed Communication Manager for world markets of IPG Mediabrands. Ferro has 6 years of experience at the industry and has a degree in Communications, Florida International University (Miami).

Turner Broadcasting System Latin America promoted Marcelo Tamburri as its new VP and General Manager for TCM and TruTV. Also Mariano Cesar will be the new VP for Space and I.Sat. The executives will be in charge of the channels ´operations in the region, strategies, marketing and creative services.

Chyron, a provider of Graphics as a Service for on-air and digital video applications including newsrooms, studios, etc., announced the appointment of Sergio Amuchastegui as the company's regional sales manager of Mexico. As part of a strategic expansion, he joins the Latin American sales team to work with authorized dealers and channel partners to drive the sale of Chyron products, solutions, and professional services aggressively.

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