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Editorial Staff @portada_online

Portada Staff

This Thursday at PortadaLA Learn Why all Marketing is Multicultural, Lionsgate and Nestle added!

Whether it’s Sports, Entertainment or Taxes, all Marketing is Multicultural Marketing. This Thursday May 10, at the Loews Hotel in Santa Monica a leading group of marketing experts will be explaining why multicultural marketing lies at the crux of  marketing in the U.S. Marketers from Lionsgate, Nestle, Latcom and Mobvious are the latest additions to our forward looking agenda. Register now, at the special online promotion price of only US $199!


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Consumer Insights Roundup: Consumer Behavior Changes After Banking Technical Issues, Online Audiences Tired of Influencer Marketing…

Consumer Insights Roundup: Consumer Behavior Changes After Banking Technical Issues, Online Audiences Tired of Influencer Marketing…

A summary of the most relevant consumer insight research in the US, US Hispanic and Latin American markets.


Mar-Tech Roundup: SACI Falabella to Purchase E-retailer Linio for US $138M, Investors Like FLUVIP…

Mar-Tech Roundup: SACI Falabella to Purchase E-retailer Linio for US $138M, Investors Like FLUVIP…

We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop.


Block Chain Poised to Revolutionize Brands’ Connections with Customers

Block Chain Poised to Revolutionize Brands’ Connections with Customers

Customers can protect their personal data and monetize it, entering into a one-on-one relationship with brands through a technology called "smart contracts". Smart contracts allow users to enter into data sharing agreements with brands that are “securely stored on the block chain along with the detailed terms and conditions,”

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