Diego Scotti, EVP and CMO at Verizon Communications, provides exclusive insights into his company”s new mostly Spanish-language spot promoting Verizon’s unlimited data plans.
Leading Executives from Octagon, WME I IMG and LeadDog Marketing Group Added to Portada17 Speaker Roster
Ed Horne, EVP, Global Partnerships, WME | IMG, Dan Mannix, President and CEO, LeadDog Marketing Group and Simon Wardle, Chief Strategy Officer, Octagon are the latest major speaker additions to Portada’s Sports Marketing Forum. Check out our uniquely curated agenda! The Sports Forum takes place in New York City’s Yotel during the first day of Portada17 on September 13 and is followed by the 11th Annual Multicultural Marketing and Media Conference on September 14.
PHP Agency Inc. has closed a US$10.0 million expansion financing round.The round will help the agency accelerate growth and strategic expansion.
Futbol Sites, Latin American digital sports media group, has closed a key media partnership with Soccerex, leading event provider for the global soccer industry.
After years of competing against other sports giants, soccer has finally managed to position itself among the top sports favored by American fans.
Good news! Friends of La Liga can benefit from a US $50 dollar discount to attend Portada’s Sports Marketing Forum on Sept. 13. US$ 299 instead of US $349 for two days with unique content and path-breaking networking opportunities!
Good news! Friends of Horowitz Associates can benefit from a US $150 dollar discount to attend #Portada17 (The Sports Marketing Forum on Sept. 13 PLUS the 11th Annual Multicultural Marketing and Media Conference on Sept. 14). US$ 449 instead of US $599 for two days with unique content and path-breaking networking opportunities!
Good news! Portada E-letter subscribers can benefit from a US $150 dollar discount to attend #Portada17: The Sports Marketing Forum on Sept. 13 PLUS the 11th Annual Multicultural Marketing and Media Conference on Sept. 14. at the price of US$ 449 instead of US $599 for two days with unique content and path-breaking networking opportunities! […]
Tanya Gardiner, Senior Marketing Manager – Diverse Markets, AT&T is the latest addition to Portada17’s unique speaker roster. Portada17, the event where multicultural marketers meet, will take place on Sept. 13 and 14 in New York City’s Yotel Hotel. Register here!
Media intelligence and data analytics company Meltwater has acquired Cosmify, a knowledge The fifth deal in Meltwater’s ongoing M&A streak adds machine-learning, data-science experts to in-house machine learning team.
We are now close to what seems to be a new inflection point, where the wealth of connected people, and the abundance of business opportunities will surprise the ones who dare to care about Latin America’s Data arouse.
Facebook has unveiled its latest premium video effort called “Watch,”a new platform for shows on Facebook that will be available on mobile, desktop, laptop and in Facebook’s TV apps.
More brands like AmFam, Valspar, Target, Etihad Airways, Acura, and Bimbo decide to be on the MLS team’s jerseys, and sponsorships will keep growing.
Each fall, the USHCC hosts the country’s largest gathering of Hispanic business leaders: The USHCC National Convention. The Convention is held every year in a city that embodies the American entrepreneurial spirit and supports a thriving small business community.
Guillermo Abud has been appointed VP Business Development – US Hispanic, LATAM & Spain at OpenSlate Data.
Advertising platform Taptica announced the acquisition of Tremor Video’s demand-side platform (DSP).
Margie Bravo, Multicultural Marketing Manager at Nestlé, is the latest addition to a top notch roster of participants at #Portada17, Sept.13- 14 in New York City. Peer-to peer Multicultural Marketing insights at the highest level, both from general and multicultural marketing decision makers, will be a crucial element at #Portada17. REGISTER at the online promotional […]
Prisa Brand Solutions, parent company of Prisa Digital, has acquired digital media sales house Latam Digital Ventures (LDV). Prisa wants to accelerate LDV’s current capabilities with a globalization plan to cover new markets such as Colombia, Argentina and Chile.
Jill Leccia, Global Platforms Marketing Director for Gatorade Latin America, PepsiCo is the latest Marketing Trailblazer to join #Portada17 in NYC on Sept. 13-14. Early bird pricing expires tomorrow Friday August 4! Leccia will be providing actionable experiential marketing insights about Gatorade’s 5V5 Youth Soccer Tournament, which is played annually in 16 countries.
Lionsgate and Hemisphere Media Group have launched PANTAYA, the first Spanish-language over-the-top (OTT) service dedicated to premium content for the Hispanic community in the U.S.