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Jackie Adedokun @adejax7

Jackie is from Detroit, Michigan but grew up in Southfield a town just outside of Detroit. She returned to Detroit to obtain a Bachelor of Arts in Political Science at Wayne State University in 2014 and a Juris Doctor from Detroit Mercy School of Law this past May. She is currently attending Columbia University's Sports Management Program and also works within the media division of Columbia's Athletic Department.

Netflix Backs Out of Bidding for Live English Premier League Games

With the tender for the 2019-2022 Premier League rights to go out this month, Netflix was thought to be amongst one of the challengers to traditional broadcasters. Instead it has opted out the bidding.Not only is this one less challenger for traditional broadcasters to worry about, but it is also one less challenger for Amazon and Facebook to worry about.


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FIFA Adds Women’s Soccer Strategy

FIFA Adds Women’s Soccer Strategy

For FIFA, increased participation will mean increased interest in the women's game, leading to more marketing opportunities for brands as well.


4 Essential Takeaways From Portada New York’s Conference

4 Essential Takeaways From Portada New York’s Conference

#PortadaNY was a great opportunity for attendees to discuss passion-point marketing's most imminent issues. Karina Masolova, Contributor at Large for Portada, has put together the following recap of essential takeaways from yesterday's panels.


#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

Portada New York included two sports marketing panels, featuring Portada board member and Allstate Director of Sports Marketing Daniel Keats, Comcast’s Hispanic Marketing Director Alejandro Solorio, Portada board member and EVP, Managing Partner, Scout Sports and Entertainment Michael Neuman, and Jon Patricof, president of the New York City Football Club.