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Portada and Media Economics Group present a new article of Breaking Ads Colombia with the analysis of the campaigns of Pulzo.com, FOGAFIN and DirecTV. The digital advertizing campaigns were active during January and April, 2014. They were tracked with ColombiaWebMonitor™ technology.

Pulzo.com

pulzo

Advertiser:  R360 S.A.S.

Campaign: “Pulzo.com”

Language: Spanish

Description: Online news site by R360 S.A.S.

Sites: ESPNDeportes.com (from Colombia), ElDiario.com.co, LaNacion.com.co, LaRepublica.com.co, Starmedia Colombia, Terra.com.co.

Server: GoogleSyndication.com (GoogleAdSense)

 

FOGAFIN

fogafin

Advertiser: Fondo de Garantías de Instituciones Financieras (FOGAFIN)

Campaign: “Depósito Seguro”

Language: Spanish

Description: Deposit insurance institution for banking system in Colombia.

Sites: Semana.com (Colombia), Vive.in.

Servers: ced.sascdn.com (Smart AdServer), e-Planning.net.

 

DirecTV

directv.co

Advertiser: DirecTV, Inc.

Campaign: “Win Sports”

Language: Spanish

Description: Win Sports channel $0 DirecTV subscription offer and contest for World Cup in Brasil.

Sites: Colombia.com, ESPNDeportes.com (from Colombia), ElDiario.com.co, LaMega.com.co, RCNRadio.com, Starmedia Colombia, Terra.com.co.

Server: GoogleSyndication.com (GoogleAdSense)

Fuente: Media Economics Group, ColombiaWebMonitor™. Más información en el teléfono: 1 (704) 841-2030.

Portada and Media Economics Group present a new article of Breaking Ads Colombia with the analysis of the campaigns of LAN, Toshiba and LG Electronics. The digital advertizing campaigns were active during January and February, 2014. They were tracked with ColombiaWebMonitor™ technology.

LAN

LAN

Advertiser:  Latam Airlines Group

Campaign: “Maraton de KMS”

Lenguage: Spanish

Description: Mileage promotion (“Maraton de KMS”) for Lan Airlines customers who are Visa LanPass cardholders.

Sites: CanalRCN.com (Colombia), Caracol.com.co

Servers: e-Planning.net, GoogleSyndication.com (GoogleAdSense)

Toshiba

TOSHIBA

Advertiser: Toshiba Corporation

Campaign: “Encore Tablet”

Lenguage: Spanish

Description: Toshiba “Encore Tablet” running Windows 8.

Sites: ElTiempo.com (Colombia), RincondelVago.com (Colombia)

Server: GoogleSyndication.com (GoogleAdSense)

LG Electronics

lg

Advertiser: LG Electronics Inc.

Campaign: “Carrera de la mujer”

Lenguage: Spanish

Description: LG Ultra HDTV (formato de anuncios: Flash expandible).

Site: Yahoo! Colombia

Server: e-Planning.net

Source: Media Economics Group, ColombiaWebMonitor™. For more information please call: 1 (704) 841-2030.

Portada and Media Economics Group present a new article of Breaking Ads Colombia with the analysis of the campaigns of Almacenes Éxito, Chocolate Corona y Pastas La Muñeca. The digital advertizing campaigns were active during the last week of November and the first of Dicember, 2013. They were tracked with ColombiaWebMonitor™ technology.

Almacenes Éxito

exito

Advertiser:  Almacenes Exito S.A.

Campaign:  “Cyber Lunes”

Language: Spanish

Description: Cyber Monday sales promotion at Exito.com

Site: RCNRadio.com

Server: GoogleSyndication.com (GoogleAdSense)

Chocolate Corona

corona

Advertiser: Grupo Nutresa S.A.

Campaign: “Comparte tus Recetas” Concurso

Language: Spanish

Description: Share cooking and baking recipes with Chocolate Corona. 

Site: CanalRCN.com (Colombia)

Server: e-Planning.net

Pastas La Muñeca

muneca

Advertiser: Harinera del Valle S.A.

Campaign: “Carrera de la mujer”

Language: Spanish

Description: Carrera de la Mujer” promotion on December 1st in Barranquilla by “Pastas La Muñeca”.

Site: Terra.com.co

Server: GoogleSyndication.com (GoogleAdSense)

Source: Media Economics Group, ColombiaWebMonitor™. For more information: 1 (704) 841-2030.

Portada and Media Economics Group present a new article of Breaking Ads Colombia with the analysis of the campaigns of Avon, Cookies Noel and Bancolombia. The digital advertizing campaigns were active during the last two weeks of October and the first of November, 2013. They were tracked with ColombiaWebMonitor™ technology.

Avon

avon

Advertiser:  Avon Products, Inc.

Campaign:  “Avon es Estilo RCN” Concurso/CanalRCN.com

Lenguage: Spanish

Description: Third phase of “Avon es Estilo RCN” contest in Colombia.  Grand prize is to be be presenter for one day on RCN’s “Programa Estilo”.

Site: CanalRCN.com (Colombia)

Server: e-Planning.net

Galletas Noel

tosh

Advertiser: ‘Grupo Nutresa S.A.

Campaign: “Tosh – Galletas/Barras de Cereal Naranja”

Lenguage: Spanish

Description: New orange-flavored crackers and cereal bars with Vitamin C

Sites: CanalRCN.com (Colombia), Caracol.com.co, CaracolTV.com (Colombia), Cromos.com.co, RevistaFucsia.com

Servers: e-Planning.net, GoogleSyndication.com

 

Bancolombia

Banamex

Advertiser: Grupo Bancolombia

Campaign: “American Express Blue – El Corral Restaurant Promotion”

Lenguage: Spanish

Description: Amex benefits program for Bancolombia Amex Blue card (“Beneficios American Express”)  Campaign includes interstitial (1024 x 600) and expandable banners.

Sites: ElColombiano.com, ElEspectador.com (Colombia), ElPais.com.co, ElTiempo.com (Colombia), Vanguardia.com

Servers: e-Planning.net, ced.sascdn.com (Smart AdServer)

Source: Media Economics Group, ColombiaWebMonitor™. For more information: 1 (704) 841-2030.

Portada and Media Economics Group present a new selection of digital campaigns from Colombia. Breaking Ads Colombia features a selection of digital campaigns in the country of the second week of August.

Below the detailed campaigns of Kia Colombia, Sony Pictures Entertainment and CaracolTV.com.

Kia Colombia

 kia

Advertiser: Kia Motors

Campaign: “5 años de Garantia”

Language: Spanish

Description: Kia Motors “5 años de garantía” campaign.

Site: CanalRCN.com (Colombia)

Server: e-Planning.net

Sony Pictures Entertainment

 

son.como.niños

Advertiser: Sony Corporation

Campaign: “Son Como Niños 2” Movie (“Grown Ups 2”)

Language: Spanish

Description: “Grown Ups 2” movie in Colombia and Mexico.

Sites: Colombia.com, ElDiario.com.co, ElHeraldo.com.co, LaOpinion.com.co

Server: GoogleSyndication.com

 

Caracol TV


telemundo

Advertiser: Caracol TV

Campaign: “Una Maid en Manhattan”

Language: Spanish

Description: Telemundo’s “Una Maid en Manhattan” telenovela launch on CaracolTV in Colombia.

Sites: CaracolTV.com (Colombia), Cromos.com.co, ElEspectador.com (Colombia)

Server: e-Planning.net

 

 

Source: Media Economics Group, ColombiaWebMonitor™. For more information: 1 (704) 841-2030.

Portada and Media Economics Group present a new selection of digital campaigns from Colombia. Breaking Ads Colombia features a selection of digital campaigns in the country between the last week of June and the first of July.

Below the detailed campaigns of Gana.com.co, Reeds Dry and Pony Malta.

Gana.com.co

gana

Advertiser: Grupo Antioqueño de Apuestas

Campaign: “Completa tu suerte”

Language: Spanish

Description:”Completa tu Suerte” is a new lottery promotion fo Julu and August from Gana Colombia

Sites: Caracol.com.co, RadioAcktiva.com

Server: GoogleSyndication.com

Pony Malta

pony

Advertiser: Bavaria S.A.

Campaign:”La Zona Pony Malta – El Hombre de Acero” Sorteo (Zonapony.com)

Language: Spanish

Description: Pony Malta contest with “El Hombre de Acero”(Man of Steel) movie tie-in.  Complete “Missions” and upload pictures to ZonaPony.com site for a chance to win a trip to Warner Bros. Studios in Los Angeles.

Sites: Colombia.com

Server: mdn.net (DoubleClick)

 

Redd’s Beer

dryAdvertiser: SABMiller plc.

Campaign: “Dry”

Language: Spanish

Description: AmpliaTuMundo.com website for Redd’s Dry beer.  Redd’s is aimed at males and females in the 18- to 34-year-old market and has a crisp, clean, apple taste.  The “Dry” version has a slightly higher alcohol content than the “Original” version (5.0% vs. 4.5%).

Sites: CanalRCN.com (Colombia), Colombia.com, ElHeraldo.com.co, Soho.com.co

Servers: digital.Semana.com, e-Planning.net, mdn.net (DoubleClick)

 

 

 

 

 

Source: Media Economics Group, ColombiaWebMonitor™. For more information please call: 1 (704) 841-2030.

Portada and Media Economics Group present today a new selection of Breaking Ads Colombia. We analize below the campaigns from Cerveza Aguila, DIRECTV Colombia and Alpina.

The campaigns were tracked through ColombiaWebMonitor™ in the last quarter of May.

Cerveza Águila

cerveza.aguila

Advertiser: Bavaria, S.A.

Campaign: “#SubeleALaAlegria”

Lenguage: Spanish

Description: Campaña publicitaria de Cerveza Águila para publicitar el hashtag #SubeleaLaAlegria en Twitter .

Sites: CanalRCN.com (Colombia), Caracol.com.co, ElEspectador.com (Colombia), ElTiempo.com (Colombia)

Servers: ced.SAScdn.com, GoogleSyndication.com, e-Planning.net

 

Alpina

alpin

Advertiser: Alpina, S.A.

Campaign: “Alpin Paletas”

Lenguage: Spanish

Description: La campaña lleva a la página de Facebook “Quiero mi Alpin”. La promoción de la campaña consiste en juntar 4 envases de la leche Alpin para obtener un molde para realizar paletas (Paletas Alpin).

Sites: CanalRCN.com (Colombia), ElEspectador.com (Colombia)

Servers: ds.Serving-Sys.com (MediaMind), e-Planning.net

 

DIRECTV Colombia

 

directv.colombiaAdvertiser: DirecTV, Inc.

Campaign: “4 Meses con Descuento Del 50% en Moviecity y HBO”

Lenguage: Spanish

Description: Campaña publicitaria de DIRECTV Colombia en conjunto con la película Valiente.

Sites: Colombia.com

Server: mdn.net (DoubleClick)

 

 

 

 

 

 

 

 

Source: Media Economics Group, ColombiaWebMonitor™. For more information please call: 1 (704) 841-2030.

Portada and Media Economics Group present today a new selection of Breaking Ads Colombia. We analize below the campaigns from Supermercados Colsubsidio, Cerveza Poker Ligera and BlackBerry.

The campaigns were tracked through ColombiaWebMonitor™ between 18th of April and today.

Supermercados Colsubsidio

colsubsidio

 

Advertiser: Colsubsidio

Campaign: “El Minuto Que Soñaste!” Concurso

Language: Spanish

Description: Online Facebook game.  Players with highest score during the duration of the contest (Thorugh May 3rd) will win prixes including mountain bikes, etc.

Sites: CanalRCN.com (Colombia), LaMega.com.co, RCNRadio.com

Server: e-Planning.net

BlackBerry “Z10”

blackberry.colombia

Advertiser: Research In Motion Limited (RIM) dba Blackberry

Campaign: “Z10”

Language: Spanish

Description: Blackberry Z10 cmapaign in Colombia.  Ads highlight  messaging and camera features

Sites: ESPNDeportes.com (from Colombia), Terra.com.co.

Server: mdn.net (Double-Click)

 

Cerveza Poker Ligera

poker

Advertiser: Bavaria, S.A.

Campaign: “Amigos Poker Facebook App”

Language: Spanish

Description: Facebook app/game for Cerveza Poker Ligera.  Choose a commercial and decide whether your friend is “Un Juicioso”, “Un Trasnochador”, etc..  Upload your friend’s picture into the commercial.

Site: LaNacion.com.co

Server:mdn.net (Double-Click)

 

 

 

 

 

 

Source: Media Economics Group, ColombiaWebMonitor™. For more information please call: 1 (704) 841-2030.

Today we return to our section Breaking Ads 2013. Portada and Media Economics Group show the digital campaigns in latinamerican countries. These are the digital campaigns from Colombia, that appeared in digital media during January 2013.

American Airlines, Sharpie and Postobon campaigns

American Airlines

Advertiser: American Airlines

Campaign: “La Nueva Imagen de America” (AA.com/nuevoamerican)

Language: Spanish

Description: Rebranding campaign by American Airlines showing off new logo, aircraft livery design, and other brand components.

Site: ElTiempo.com (Colombia)

Server: ATDMT.com (Atlas DMS/Microsoft)

Sharpie

Advertiser: Sharpie

Campaign: “Dile Hola a Sharpie y Gana” (Saying “Hola” to Sharpie) Contest/Facebook.com

Language: Spanish

Description: Sharpie Colombia contest: submit your drawing (Saying “Hola” to Sharpie) to Sharpie Colombia’s Facebook page for a chance to win one of 1,000 Sharpie product kits.

Web sites: Colombia.com, MSN Colombia, Terra.com.co.

Servers: GoogleSyndication.com; MSads.net

 

Postobon

Advertiser: Postobon

Campaign:  “La 10 Postobon”  Contest

Language: Spanish

DescriptionRegister codes under Postobon beverage bottlecaps on “La10DePostobon.com” for a chance to have Ivan Ramiro Cordoba (currently team manager for F.Z. Internazionale) as coach of your soccer team for 3 days.

Web sites: CanalRCN.com (Colombia), LaFM.com.co, LaMega.com.co, Starmedia Colombia.

Servers: E-Planning.net

 

Source: Media Economics Group, ColombiaWebMonitor™. More information: 1 (704) 841-2030.

A new selection of “Breaking Ads Colombia” as tracked by  ColombiaWebMonitor™,  a service of Media Economics Group. The campaigns were active between october 22 and november 4 of 2012. Below digital campaigns from Chocolate Corona, IdeasMusik.com and UNE Empresas.

Chocolate Corona
Advertiser: Compañía Nacional de Chocolates S.A.S.
Campaign: Chocolate Corona “Comparte tus Buenos Momentos” Concurso
Language: Spanish
Description: Share your favorite moments with Corona hot chocolate by uploading stories and pictures. Ten winners per week will win a debit card with a calue of Col$1,000,000.
Site: CanalRCN.com (Colombia)

 

IdeasMusik.com
Advertiser: America Movil
Campaign: IdeasMusik.com
Language: Spanish
Description: IdeasMusic.com is an online music store (created to rival iTunes) targeting listeners in Latin America.  Created by Telcel in partnership with Universal Music, Sony Music, Warner Music and EMI Music.
Site: CaracolTV.com (Colombia), Shock.com.co

 

UNE Empresas
Advertiser: EPM Telecommunicaciones, S.A.
Campaign: UNE Empresas “Calendario UNE 2013” Concurso
Language: Spanish
Description: Participate by designing a calendar page (one entry per month will win) for the 2013 UNE Empresas Calendar,
Site: Blog.com.co, Colombia.com, RadioAcktiva.com, Shock.com.co

Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.

Hoy en nuestra sección Breaking Ads, Portada y Media Economics Group presentan las campañas digitales publicadas en Colombia.  Los avisos a continuación aparecieron en medios digitales colombianos entre el 22 de octubre y el 4 de noviembre de 2012.  Las campañas escogidas a través de ColombiaWebMonitor™ fueron Chocolate Corona, IdeasMusik.com y UNE Empresas.

Chocolate Corona

Anunciante: Compañía Nacional de Chocolates S.A.S.

Campaña: Chocolate Corona “Comparte tus Buenos Momentos” Concurso

Lenguaje: Español

Descripción: Comparte tus momentos favoritos con el chocolate caliente Corona al subir tus historias y fotos. Los 10 ganadores por semana ganarán una tarjeta de débito con un valor de Col$1,000,000

Sitio: CanalRCN.com (Colombia)

 

IdeasMusik.com

Anunciante: America Móvil

Campaña: IdeasMusik.com

Lenguaje: Español

Descripción: IdeasMusic.com es una tienda de música en línea (creada para rivalizar con iTunes) que está dirigida a los escuchas en Latinoamérica. Creada por Telcel en sociedad con Universal Music, Sony Music, Warner Music y EMI Music.

Sitio: CaracolTV.com (Colombia), Shock.com.co

 

UNE Empresas

Anunciante: EPM Telecommunicaciones, S.A.

Campaña: UNE Empresas “Calendario UNE 2013” Concurso

Lenguaje: Español

Descripción: Participa diseñando una página de calendario (una entrada al mes para ganar) para el calendario empresarial de UNE 2013.

Sitio: Blog.com.co, Colombia.com, RadioAcktiva.com, Shock.com.co

Fuente: Media Economics Group, ColombiaWebMonitor™. Más información en el teléfono: 1 (704) 841-2030.

Hoy en nuestra sección Breaking Ads, Portada y Media Economics Group presentan las campañas digitales publicadas en Colombia.  Los avisos a continuación aparecieron en medios digitales colombianos entre el 10 y el 16 de septiembre de 2012.  Las campañas escogidas a través de ColombiaWebMonitor™ fueron  Accenture, Subaru, Bancolombia y Speed Gaseosas

Accenture

Anunciante: Accenture plc
Campaña:
Accenture “Premio Accenture a la Innovacion Colombia 2012”
Lenguaje:
Español
Descripción:
Competencia anual patrocinada por Accenture para reconocer las compañías innovadoras colombianas de los sectores de servicios financieros, medios, tecnología, consumidor y energía.
Sitio:
Dinero.com
Página Destino:
http://www.premio-innovacion.com

Subaru

Anunciante: Subaru (Fuji Heavy Industries Ltd.)
Campaña:
Subaru Forester 2.0
Lenguaje:
Español
Descripción:
Nueva campaña para la Forester 2.0 de Subaru.
Sitio:
ElColombiano.com, ElHeraldo.com.co, ElPais.com.co, ElUniversal.com.co, Vanguardia.com
Página Destino:
na

Bancolombia

Anunciante: Grupo Bancolombia
Campaña:
Bancolombia “#SentirCadaMomento”
Lenguaje:
Español
Descripción:
La campaña de redes sociales de Bancolombia, invita a usuarios a comentar sobre lo que hace la diferencia entre “ver pasar la vida y sentir cada momento”. Los usuarios pueden subir fotos a Instagram mostrando como #SentirCadaMomento.
Sitio:
ElPais.com.co, ElUniversal.com.co
Página Destino:
http://www.facebook.com/bancolombia?sk=app_387428827965823

Speed Gaseosas

Anunciante: Postobon S.A.
Campaña:
Speed Gaseosas “Speed Refresca” Concurso
Lenguaje:
Español
Descripción:
Campaña y concurso por lanzamiento de la nueva bebida “Speed” de Postobon que compite con Fanta de Coca-Cola. El gran premio incluye cuatro Chevy Camaros del 2012.
Sitio:
LaFM.com.co, LaMega.com.co

Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.

A new selection of “Breaking ads Mexico” as tracked by  ColombiaWebMonitor™,  a service of Media Economics Group. The campaigns were active between 10 and 16 of september of 2012. Below digital campaigns from Accenture, Subaru, Bancolombia and Speed Gaseosas.

Accenture

Advertiser: Accenture plc
Campaign:
Accenture “Premio Accenture a la Innovacion Colombia 2012”
Language:
Spanish
Description:
Annual competition sponsored by Accenture to recognize innovative companies in Colombia in the financial services, media, technology, consumer, and energy sectors.
Site:
Dinero.com
Landing Page:
http://www.premio-innovacion.com

Subaru

Advertiser: Subaru (Fuji Heavy Industries Ltd.)
Campaign:
Subaru Forester 2.0
Language:
Spanish
Description:
New campaign for Subaru’s Forester 2.0 SUV.
Site:
ElColombiano.com, ElHeraldo.com.co, ElPais.com.co, ElUniversal.com.co, Vanguardia.com
Landing Page:
na

Bancolombia

Advertiser: Grupo Bancolombia
Campaign:
Bancolombia “#SentirCadaMomento”
Language:
Spanish
Description:
Bancolombia social media promotion.  Campaign invites users to comment on what makes the deifference between “ver pasar la vida y sentir cada momento.”  Users can also upload an Instagram showing how to #SentirCadaMomento.
Site:
ElPais.com.co, ElUniversal.com.co
Landing Page:
http://www.facebook.com/bancolombia?sk=app_387428827965823

Speed Gaseosas

Advertiser: Postobon S.A.
Campaign:
Speed Gaseosas “Speed Refresca” Concurso
Language:
Spanish
Description:
Campaign and contest supporting launch of Postobon’s new soft drink “Speed” which competes with Fanta (Coca-Cola) among others (including Postobon brands).  Grand prize includes four 2012 Chevy Camaros.
Site:
LaFM.com.co, LaMega.com.co

Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.

A new selection of “Breaking ads Mexico” as tracked by  ColombiaWebMonitor™,  a service of Media Economics Group. The campaigns were active between 10 and 16 of september of 2012. Below digital campaigns from Accenture, Subaru, Bancolombia and Speed Gaseosas.

Accenture

Advertiser: Accenture plc
Campaign:
Accenture “Premio Accenture a la Innovacion Colombia 2012”
Language:
Spanish
Description:
Annual competition sponsored by Accenture to recognize innovative companies in Colombia in the financial services, media, technology, consumer, and energy sectors.
Site:
Dinero.com
Landing Page:
http://www.premio-innovacion.com

Subaru

Advertiser: Subaru (Fuji Heavy Industries Ltd.)
Campaign:
Subaru Forester 2.0
Language:
Spanish
Description:
New campaign for Subaru’s Forester 2.0 SUV.
Site:
ElColombiano.com, ElHeraldo.com.co, ElPais.com.co, ElUniversal.com.co, Vanguardia.com
Landing Page:
na

Bancolombia

Advertiser: Grupo Bancolombia
Campaign:
Bancolombia “#SentirCadaMomento”
Language:
Spanish
Description:
Bancolombia social media promotion.  Campaign invites users to comment on what makes the deifference between “ver pasar la vida y sentir cada momento.”  Users can also upload an Instagram showing how to #SentirCadaMomento.
Site:
ElPais.com.co, ElUniversal.com.co
Landing Page:
http://www.facebook.com/bancolombia?sk=app_387428827965823

Speed Gaseosas

Advertiser: Postobon S.A.
Campaign:
Speed Gaseosas “Speed Refresca” Concurso
Language:
Spanish
Description:
Campaign and contest supporting launch of Postobon’s new soft drink “Speed” which competes with Fanta (Coca-Cola) among others (including Postobon brands).  Grand prize includes four 2012 Chevy Camaros.
Site:
LaFM.com.co, LaMega.com.co

Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.

A new selection of "Breaking ads Mexico" as tracked by  ColombiaWebMonitor™,  a service of Media Economics Group. The campaigns were active between 10 and 16 of september of 2012. Below digital campaigns from Accenture, Subaru, Bancolombia and Speed Gaseosas.

Accenture

Advertiser: Accenture plc
Campaign: Accenture "Premio Accenture a la Innovacion Colombia 2012"
Language: Spanish
Description: Annual competition sponsored by Accenture to recognize innovative companies in Colombia in the financial services, media, technology, consumer, and energy sectors.
Site: Dinero.com
Landing Page: http://www.premio-innovacion.com

Subaru

Advertiser: Subaru (Fuji Heavy Industries Ltd.)
Campaign: Subaru Forester 2.0
Language: Spanish
Description: New campaign for Subaru's Forester 2.0 SUV.
Site: ElColombiano.com, ElHeraldo.com.co, ElPais.com.co, ElUniversal.com.co, Vanguardia.com
Landing Page: na

Bancolombia

Advertiser: Grupo Bancolombia
Campaign: Bancolombia "#SentirCadaMomento"
Language: Spanish
Description: Bancolombia social media promotion.  Campaign invites users to comment on what makes the deifference between "ver pasar la vida y sentir cada momento."  Users can also upload an Instagram showing how to #SentirCadaMomento.
Site: ElPais.com.co, ElUniversal.com.co
Landing Page: http://www.facebook.com/bancolombia?sk=app_387428827965823

Speed Gaseosas

Advertiser: Postobon S.A.
Campaign: Speed Gaseosas "Speed Refresca" Concurso
Language: Spanish
Description: Campaign and contest supporting launch of Postobon's new soft drink "Speed" which competes with Fanta (Coca-Cola) among others (including Postobon brands).  Grand prize includes four 2012 Chevy Camaros.
Site: LaFM.com.co, LaMega.com.co

Source: Media Economics Group, ColombiaWebMonitor™. For more information call 1 (704) 841-2030.

Breaking Ads Colombia

Today in Breaking Ads, Portada and Media Economics Group continue with “Breaking Ads Colombia”.

The new selection digital campaigns tracked through ColombiaWebMonitor™ by Media Economics Group was active during June, 2012.

Selected campaigns: Peak Energy, Cerveza Aguila, Nestle and Bancoomeva.

Peak Energy

Advertiser (Parent Company): Postobon S.A.

Campaign:   “Peak Energy “Audi A1 Energy” Contest”

First date captured: 06/29/2012

Language: Spanish

Description: Win one of four Audi A1 with special Peak configuration.  Contest entry codes under bottle caps of Peak regular and light drinks.  Submit entry codes on Peak.com.co or Peak Facebook page.

Site (s):  CanalRCN.com (Colombia)

 

 

 

Cerveza Aguila

Advertiser (Parent Company): Bavaria, S.A.

Campaign:  Cerveza Aguila “Ponte en Modo Vacaciones”

First date captured: 06/22/2012

Language: Spanish

Description:  Upload picture on CervezaAguila.com website (or Facebook page) showing you are in “Modo Vacaciones”.  Pictures may be used in future ads for “Ponte en modo vacaciones” campaign.

Site (s):  CanalRCN.com (Colombia), RevistaDonJuan.com, Soho.com.co, Vive.in

 

 

 

 

Nestle

Advertiser (Parent Company): Nestle S.A.

Campaign:  Nestle “La Lechera – Liberad la Princesa” Promocion

First date captured: 06/22/2012

Language: Spanish

Description:   Nestle “La Lechera” Colombia Facebook app/promotion.  Click “Like” daily La Lechera Facebook page to “free” the recipes and for chances to win one of 30 Nestle recipe boxes.

Site (s): Colombia.com, ElDiario.com.co, Terra.com.co

 

 

 

Bancoomeva

Advertiser (Parent Company): Grupo Coomeva

Campaign:  Bancoomeva “Viviendo Bancoomeva” Concurso

First date captured: 06/16/2012

Language: Spanish

Description:  Contest “Viviendo Bancoomeva” – upload a picture from childhood that reminds you of memories with yoru mother or father and describe a gift that you would give them with any Bancoomeva financial product.  Top two entrants will receive cash prizes.

Site (s): CanalRCN.com (Colombia), Caracol.com.co, ElDiario.com.co, ElUniversal.com.co, Wradio.com.co

 

 

 

Source:Media Economics Group, ColombiaWebMonitor™
© 2012 Media Economics Group

For more information call 1 (704) 841-2030

 

 

 

Breaking Ads Colombia

Hoy en Breaking Ads, Portada y Media Economics Group continúan con la presentación de las campañas digitales para “Breaking Ads Colombia”.

La selección a través de ColombiaWebMonitor™ de Media Economics Group fue durante el mes de junio de 2012.

Campañas seleccionadas: Peak Energy, Cerveza Aguila, Nestle y Bancoomeva.

Peak Energy

Anunciante: Postobon S.A.

Campaña:   “Peak Energy “Audi A1 Energy” Contest”

Fecha de capturación: 29/06/2012

Idioma: Español

Descripción: Gane uno de los Audi A1 con la configuración especial de Peak. Se participa en el concurso ingresando los códigos presentes en las botellas de las bebibas de Peak tanto en la página oficial de Facebook o en Peak.com.co.

Sitio (s):  CanalRCN.com (Colombia)

 

 

 

Cerveza Aguila

Anunciante: Bavaria, S.A.

Campaña:  Cerveza Aguila “Ponte en Modo Vacaciones”

Fecha de capturación: 22/06/2012

Idioma: Español

Descripción:  Suba fotos en la página de Cerveza Aguila CervezaAguila.com o en la página de Facebook, mostrando que usted está en un “Modo Vacaciones”.  Las fotografías podrían ser utilizadas en los futuros avisos de la campaña “Ponte en modo vacaciones”.

Sitio (s):  CanalRCN.com (Colombia), RevistaDonJuan.com, Soho.com.co, Vive.in

 

 

 

 

Nestle

Anunciante: Nestle S.A.

Campaña:  Nestle “La Lechera – Liberad la Princesa” Promocion

Fecha de capturación: 22/06/2012

Idioma: Español

Descripción:   Promoción de la aplicación para Facebook Nestle “La Lechera” Colombia. Ponga “me gusta” en la página de Facebook de La Lechera para que se muestren gratis las recetas y para participar de un concurso por 30 paquetes de recetas de Nestle. 

Sitio (s): Colombia.com, ElDiario.com.co, Terra.com.co

 

 

 

Bancoomeva

Anunciante: Grupo Coomeva

Campaña:  Bancoomeva “Viviendo Bancoomeva” Concurso

Fecha de capturación: 16/06/2012

Idioma: Español

Descripción: Concurso “Viviendo Bancoomeva” – suba una foto de su niñez que le recuerde algún momento con su madre o padre y describa un regalo que les haría a través de alguno de los servicios financieros de Bancoomeva. Las dos mejores historias recibirán un premio en efectivo.

Sitio (s): CanalRCN.com (Colombia), Caracol.com.co, ElDiario.com.co, ElUniversal.com.co, Wradio.com.co

 

 

 

Fuente:Media Economics Group, ColombiaWebMonitor™
© 2012 Media Economics Group

Para mayor información: 1 (704) 841-2030

 

 

 

Breaking Ads Colombia

Today in Breaking Ads, Portada and Media Economics Group continue with "Breaking Ads Colombia".

The new selection digital campaigns tracked through ColombiaWebMonitor™ by Media Economics Group was active during June, 2012.

Selected campaigns: Peak Energy, Cerveza Aguila, Nestle and Bancoomeva.

 Peak Energy

Advertiser (Parent Company): Postobon S.A.

Campaign:   "Peak Energy "Audi A1 Energy" Contest"

First date captured: 06/29/2012

Language: Spanish

Description: Win one of four Audi A1 with special Peak configuration.  Contest entry codes under bottle caps of Peak regular and light drinks.  Submit entry codes on Peak.com.co or Peak Facebook page.

 Site (s):  CanalRCN.com (Colombia)

 

 

   Cerveza Aguila

Advertiser (Parent Company): Bavaria, S.A.

Campaign:  Cerveza Aguila "Ponte en Modo Vacaciones"

First date captured: 06/22/2012

Language: Spanish

Description:  Upload picture on CervezaAguila.com website (or Facebook page) showing you are in "Modo Vacaciones".  Pictures may be used in future ads for "Ponte en modo vacaciones" campaign.

Site (s):  CanalRCN.com (Colombia), RevistaDonJuan.com, Soho.com.co, Vive.in

 

Nestle

Advertiser (Parent Company): Nestle S.A.

Campaign:  Nestle "La Lechera – Liberad la Princesa" Promocion

First date captured: 06/22/2012

Language: Spanish

Description:   Nestle "La Lechera" Colombia Facebook app/promotion.  Click "Like" daily La Lechera Facebook page to "free" the recipes and for chances to win one of 30 Nestle recipe boxes.

Site (s): Colombia.com, ElDiario.com.co, Terra.com.co

 

 

Bancoomeva

 Advertiser (Parent Company): Grupo Coomeva

Campaign:  Bancoomeva "Viviendo Bancoomeva" Concurso

First date captured: 06/16/2012

Language: Spanish

Description:  Contest "Viviendo Bancoomeva" – upload a picture from childhood that reminds you of memories with yoru mother or father and describe a gift that you would give them with any Bancoomeva financial product.  Top two entrants will receive cash prizes.

Site (s): CanalRCN.com (Colombia), Caracol.com.co, ElDiario.com.co, ElUniversal.com.co, Wradio.com.co

 

Source:Media Economics Group, ColombiaWebMonitor™
© 2012 Media Economics Group
For more information call 1 (704) 841-2030

 

 

 

Breaking Ads Colombia (New!)

Today in Breaking Ads, Portada and Media Economics Group introduce the digital campaigns from a new country: Colombia.

The new selection of "breaking ads" tracked through ColombiaWebMonitor™ by Media Economics Group was active between April 16 and 23, 2012.

Selected campaigns: Lipton, Kellogg's, Chevrolet and Nestlé.

 Lipton

Advertiser (Parent Company): Unilever PLC/Unilever NV

Campaign:   "Feel Green Centro de Experiencias"

First date captured: 04/21/2012

Language: Spanish

Description: Facebook app for Lipton "Feel Green Colombia".  App allows you to create a virtual Zen Garden (Jardin Zen) or select a relaxing environment (Ambiente), customize, and share with your friends on Facebook

 Site (s):  CanalRCN.com (Colombia)

 

 

   Kellogg's

Advertiser (Parent Company): Kellogg Company

Campaign:  "Choco Krispis – Comando Melvin Juego"

First date captured: 04/20/2012

Language: Spanish

Description:  New promotion/game for Kellogg's "Choco Krispis" cereal.  Play "Comando Melvin" "shoot-em-up" style online game at chocokrispis.com.co

Site (s):  ElDiario.com.co, Terra.com.co

 

Chevrolet

Advertiser (Parent Company): General Motors Corporation

Campaign:   "45 Sparks en 45 Dias"

First date captured: 04/16/2012

Language: Spanish

Description:    Chevrolet Colombia Spark GT giveaway.  Download code from Facebook app, bring in to Chevrolet Dealer for a quote, and scan QR code to enter contest.  One Spark GT per day for 45 days.  Contest runs from April 13th to May 27, 2012.

Site (s): CanalRCN.com (Colombia), LaMega.com.co

 

 

 Nestlé

    

Advertiser (Parent Company): Nestle S.A.

Campaign:  "Fitness Colombia"

First date captured: 04/21/2012

Language: Spanish

Description:  Display ad campaign promoting Facebook community in Colombia for Nestle's "Fitness" brand.  Ads resolve to: facebook.com/NestleFitnessCo.

Site (s): Colombia.com, Terra.com.co

 

Source:Media Economics Group, ColombiaWebMonitor™
© 2012 Media Economics Group
For more information call 1 (704) 841-2030

 

 

 

Breaking Ads Colombia (New!)

Today in Breaking Ads, Portada and Media Economics Group introduce the digital campaigns from a new country: Colombia.

The new selection of “breaking ads” tracked through ColombiaWebMonitor™ by Media Economics Group was active between April 16 and 23, 2012.

Selected campaigns: Lipton, Kellogg’s, Chevrolet and Nestlé.

 

 

Lipton

Advertiser (Parent Company): Unilever PLC/Unilever NV

Campaign:   “Feel Green Centro de Experiencias”

First date captured: 04/21/2012

Language: Spanish

Description: Facebook app for Lipton “Feel Green Colombia”.  App allows you to create a virtual Zen Garden (Jardin Zen) or select a relaxing environment (Ambiente), customize, and share with your friends on Facebook

Site (s):  CanalRCN.com (Colombia)

 

 

 

Kellogg’s

Advertiser (Parent Company): Kellogg Company

Campaign:  “Choco Krispis – Comando Melvin Juego”

First date captured: 04/20/2012

Language: Spanish

Description:  New promotion/game for Kellogg’s “Choco Krispis” cereal.  Play “Comando Melvin” “shoot-em-up” style online game at chocokrispis.com.co

Site (s):  ElDiario.com.co, Terra.com.co

 

 

 

 

Chevrolet

Advertiser (Parent Company): General Motors Corporation

Campaign:   “45 Sparks en 45 Dias”

First date captured: 04/16/2012

Language: Spanish

Description:    Chevrolet Colombia Spark GT giveaway.  Download code from Facebook app, bring in to Chevrolet Dealer for a quote, and scan QR code to enter contest.  One Spark GT per day for 45 days.  Contest runs from April 13th to May 27, 2012.

Site (s): CanalRCN.com (Colombia), LaMega.com.co

 

 

 

Nestlé

Advertiser (Parent Company): Nestle S.A.

Campaign:  “Fitness Colombia”

First date captured: 04/21/2012

Language: Spanish

Description:  Display ad campaign promoting Facebook community in Colombia for Nestle’s “Fitness” brand.  Ads resolve to: facebook.com/NestleFitnessCo.

Site (s): Colombia.com, Terra.com.co

 

 

 

Source:Media Economics Group, ColombiaWebMonitor™
© 2012 Media Economics Group

For more information call 1 (704) 841-2030