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March 13, 2023

Beverage Marketing

Nutrabolt’s Daniel Martin: “D2C will Continue to Be a Priority But We Know that We Will Never Reach the Scale of Marketplaces.”

Beverage Marketing: Energy drinks are the most dynamic part of beverage marketing. Portada talked to Daniel Martin Angelus, VP Digital Sales & Marketing at Nutrabolt, a company that owns three disruptive and innovative performance-oriented brands. Martin talks about the evolution of beverage distribution outlets, e-commerce, the use of AI in marketing, and the company’s recent partnership with Keurig Dr. Pepper.