Cadillac’s Alexis Kerr: “We are Leaning in Heavily Into the Hispanic Community in 2021.”
Music and Multicultural Marketing play an important role in Cadillac’s marketing, Alexis Kerr, Head of Multicultural Marketing, Strategy, Content and Execution, at Cadillac. tells Portada. The automotive marketer tells us all about how she uses music to tell the brand’s story. Plus the Hispanic media outlets she supports and why.
