Haworth’s Jennifer Leonard Joins Portada’s Council System

We are excited to announce that Jennifer Leonard, Director of Multicultural at Haworth Media+Marketing is joining the Portada Agency Star Committee, one of the six units of Portada's Council System. The board's next in-person meeting will be at Portada NYC on September 11, 2019.

A 20+ year U.S. multicultural media industry veteran, Jennifer has experience across strategic planning, channel planning and investment agency verticals and a vast category portfolio (Retail, Auto, Telecommunications, QSR, Insurance/Financial Services).

She's an expert in inter-agency communication and process for total market strategies.

Currently, she is the Director of Multicultural Strategy for Haworth Media+Marketing in Minneapolis, including the Hispanic, African-American, Asian and LGBTQ+ audiences.

Welcome, Jennifer, to Portada’s Council System!

Avatar

Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA



Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.