CHANGING PLACES LATAM: Rosaura Zuvic,Ricardo Pichetto, Esteban Raffo…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's Career Board!)

Get ready for #Portada17 on Sept. 14 in New York City! The Hispanic Sports Marketing Forum on September 13, and the 11th Annual Hispanic Advertising and Media Conference on September 14 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.

 

 

comScore announces the incorporation of Rosaura Zuvic as Sales Manager in Argentina. She will be responsible for managing the portfolio of services for Publishers, marketing the My Metrix tool and social analysis products such as Shareablee and Radian 6.Previously, as Sales Manager at Meltwater News Latin America, she excelled in opening new markets by positioning news and social media monitoring software as one of the most chosen by Latin American parent companies of Fortune 500 companies, national governments and political parties.

 

 

 

Turner Latin America has announced the appointment of Ricardo Pichetto as VP content production and Esteban Raffo as VP digital media. Both will have regional roles and report directly to Tomás Yankelevich, EVP and chief content officer of Turner Latin America, and to Felipe De Stefani, general manager of Turner International Argentina.

 

 

 

Pichetto has both production and content development experience.

 

 

 

 

 

Raffo has more than 17 years of experience in media, products, content and digital platforms.

 

 

 

 

 

 

Nicolas Spinosa is Logan's new Regional Finance Director.

 

 

 

 

 

 

Atento has appointed Rodrigo Llaguno Regional Director for Mexico. He will report to Alejandro Reynal, CEO of Atento.

 

 

 

 

 

 

Fernando López Iervasi joins Microsoft Argentina’s team as new Director of Business and Large Companies in Argentina. He will be responsible for leading the digital transformation strategy of the Enterprise business unit.

 

 

 

 

 

Avaya has announced that Jim Chirico, currently serving as COO and global sales director, will be the new CEO, effective October 1. He will replace Kevin Kennedy.

 

 

 

 

 

 

Get ready for #Portada17 on Sept. 14 in New York City! The Hispanic Sports Marketing Forum on September 13, and the 11th Annual Hispanic Advertising and Media Conference on September 14 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.


Celeste Martorana @celesmartorana

Celeste joined Portada’s team in 2014. Since then, she has been working as an editor for Portada’s English-language website and compiling information for Portada’s Databases.

MORE FROM PORTADA

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Could Adsmovil be the long-awaited viable alternative to the Facebook/Google duopoly?


Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation has entered into a binding agreement to acquire all outstanding shares of Time Inc. for US$18.50 per share in an all-cash transaction valued at us$2.8 billion.Meredith adds leading media brands to already strong portfolio of National and Local Media Properties, creating media powerhouse with US$4.8 Billion in Revenues, Including US$2.7 billion of advertising revenues.