Soccer is Much more than Fútbol at #Portada17 on Sept. 13, REGISTER at Early Bird!

Attention Sports/Soccer Marketing enthusiasts! Portada’s Sports Marketing Forum (Sept. 13, NYC Yotel, day 1 of #Portada17)  is coming up with uniquely curated content and best-in class  opportunities. Plus a wonderful space and rooftop, ideal for a day out of the office!

All for ONLY US$ 299 at EARLY BIRD PRICE, until August 4!

Major Learning and Networking Opportunities include:

  • WHY U.S. SOCCER IS MUCH MORE THAN FUTBOL with Daniel Keats, Director Sports and Sponsorships, Consumer Marketing Allstate Insurance
  • An attendee-driven session curated to solve challenges of sports marketers. Brian Quarles, SVP Creative Services, Revolution and Jorge Inda Meza, Marketing Director Region West, Anheuser Busch will answer audience question.
  • With Dan Donnelly, EVP, Managing Director, Publicis Media Sports  and Michael Neuman, EVP, Managing Partner, Scout Sports and Entertainment
  • SHAPING UNIQUE CONSUMER EXPERIENCES, with Mike Tasevski, Vice President, North America Sponsorships, MasterCard
  • GOLAZO AWARD FINAL CONTEST: Watch Golazo Award Finalists Audi Summer Tour/FC Bayern Munich, AT&T/MNT/The Marketing Arm and "My Inter Jersey” / Gravity pitch their campaigns live to Portada’s Sports Marketing Board members who will grill them with questions. Vote for the winner of the Golazo Award People’s Choice!

Plus a wonderful space and rooftop at NYC’s Yotel!

All for ONLY US $299 at EARLY BIRD PRICE, until August 4!
Or also attend day 2 of #Portada17 (11th Annual Multicultural Marketing and Media Conference) and get the COMBO for only US$ 549!

Editorial Staff @portada_online

Portada Staff


Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.