#PortadaLat: Find Out Who The Golazo Award Finalists Are, Here!

Three finalists aimed at the Latin American audience and six for the U.S. audience were selected by Portada's readers to pitch their campaigns to our special jury. Find out here who are the most voted nominees. Final votes will be cast during the Award Ceremony at PortadaLat, on June 7, at the Hyatt Regency Miami. Join us as we announce the winners, register now!

Golazo International Soccer Award

Nominees are agencies, including PR agencies, brand marketers and media properties who nominated campaigns, concepts, and ideas that substantially engage consumers in the U.S. or Latin America through soccer content.

Three LatAm finalists have been chosen, and the winner will be announced during Portada's Award Ceremony on June 7.

These are the 3 LatAm finalists:

  •         Mastercard / Universal Mccann (72 votes)
  •         Pepsi “momentos”/uefa Champions League/bbdo (44 votes)
  •        Suicide Squad/Minute Media (27 votes)
  •        Scotiabank/F.C. Barcelona (12 votes)

 

Six U.S. semifinalists have been chosen, and three finalists will pass to the next round in New York City, where the winner will be announced on September 13, during Portada's Sports Marketing Forum.

These are the 6 U.S. finalists:

  • My Inter Jersey / Gravity (30 votes)
  • Audi Summer Tour/FC Bayern Munich LLC (29 votes)
  • Johnson & Johnson/MLS/U.S. Soccer (28 votes)
  • AT&T/MNT/The Marketing Arm (24 votes)
  • Univision Deportes Digital's Best Use of Facebook for Copa America Centenario (20 votes)
  • Lifeline of Ohio/Os Group Sports (12 votes)

Find out who have been voted finalists for our other award categories HERE!


Editorial Staff

Portada Staff

MORE FROM PORTADA

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Could Adsmovil be the long-awaited viable alternative to the Facebook/Google duopoly?


Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation has entered into a binding agreement to acquire all outstanding shares of Time Inc. for US$18.50 per share in an all-cash transaction valued at us$2.8 billion.Meredith adds leading media brands to already strong portfolio of National and Local Media Properties, creating media powerhouse with US$4.8 Billion in Revenues, Including US$2.7 billion of advertising revenues.