NEW REPORT: Content Marketing Initiatives Targeting Hispanic and Multicultural Audiences

Portada's research team just published the "Content Marketing Initiatives targeting Hispanic and Multicultural Audiences Report". The report is filled with intelligence for brand marketing executives targeting multicultural consumers - the majority of consumers in many major U.S. markets -  as well as for media and marketing tech vendors.

This report provides a description of 20 content marketing initiatives that mainly target Hispanic and multicultural audiences. Each program’s main elements are described (Brands involved, Target Audience, Owned Properties, Paid Media Program, Key Influencers) are summarized and the agencies and brand decision makers behind them are listed.
Content marketing efforts of the following companies are described:
- Avocados from Mexico
- Barilla
- Best Western
- Ford
- General Mills
- Hershey's
- Kellogg
- Kimberly Clark
- Kraft
- Makita
- Miller Coors
- Nestle
- Procter & Gamble
- State Farm
- Sprint
- Unilever
- Verizon
- Vilore
- Wonderful Pistachios

Buy the report here 

Upgrade to "Research Plus Membership" for only US$ 999 and access this report and 9 more!

Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA



Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.