Check out our new round up for brand marketers, where you’ll find the most relevant new insights and research published over the last week. If you’re trying to keep up, consider this your one-stop shop.
March 3, 2017
SOUNDING OFF: Mario X. Carrasco-ThinkNow Research “Bicultural Hispanics are More Brand Loyal Than Less Acculturated & Acculturated Hispanic Counterparts”
Mario X. Carrasco, Co-Founder & Principal of ThinkNow Research speaks on ThinkNow Affinity™ Brand Loyalty Study and how it suggests a shift in consumer behavior.
Entravision is buying digital advertising company Headway. The transaction has been financed by cash on hand and is expected to close in the early second quarter, Esteban Lopez Blanco, Entravision’s Chief Strategy Officer, tells Portada.
People change positions, get promoted or move to other companies. Portada is here to tell you about it.