Liga Mx’ Tiburones from Veracruz Don’t Fear Trump

What: The Tiburones del Veracruz join the Mexico United campaign.
Why it matters: Protest demonstrations against U.S. immigration policies have already spread to soccer pitches in Mexico, where players are displaying the hashtag #MéxicoUnido (MexicoUnited) on their uniforms.

The opposition to changes in U.S. immigration policy has already reached the Mexican soccer league, with the Tiburones del Veracruz team joining the call for a more united Mexico.

The players are displaying the hashtag #MéxicoUnido next to a shark with the Mexican national flag on their jerseys, in a decision that is seen as a sign of solidarity given the uncertainty generated by the changes in U.S. immigration policy.

The campaign made its debut during the Veracruz match against Toluca in the Copa MX. The team also posted the following message of solidarity and encouragement for their fellow Mexicans on social media: "We are bigger than any wall."


Join us at the 2017 Sports Marketing Forum.. The first day of #Portada17 (Sept. 13, 2017 in NYC) will be all about Sports Marketing and insights and best practices on how best to use sports content to connect with the exploding multicultural demographic!


Editorial Staff

Portada Staff

MORE FROM PORTADA

RANKING: Top 10 Gaming Sites Most Visited by US Hispanics

RANKING: Top 10 Gaming Sites Most Visited by US Hispanics

Which gaming sites do US Hispanics prefer? What is most important to them? How are users spread out within this category? Read on for the answers to these questions, drawn from comScore’s March 2017 ranking.



Chrysler Brand Launches “Hero” Campaign for Hispanic Market

Chrysler Brand Launches “Hero” Campaign for Hispanic Market

Chrysler unveils its' latest brand campaign “Hero,” specifically developed and created for Hispanic market, for the all-new minivan Chrysler Pacifica.Spot will air in top Hispanic markets including Chicago, Dallas, Houston, Los Angeles, Miami and more.