CHANGING PLACES LATAM: Julio Ponce, Nicolas Bidon, Muhtar Kent…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's Career Board!)

Click here for previous Latam Changing Places editions

aaeaaqaaaaaaaapbaaaajdniytjjytqzlwrhytytndfins04nwqwlwjmnwiwyjaxmzi0mgLong Island Iced Tea Corp., a growth-oriented company focused on the ready-to-drink ("RTD") tea segment in the beverage industry, announced the appointment of Julio Ponce as Vice President of Southeast and Latin American Sales, effective as of January 1, 2017.Mr. Ponce will be responsible for developing and overseeing Long Island Iced Tea®'s position in the Southeast of the US and Latin America, as well as growth of its recently acquired ALO Juice® brand in those markets. Mr. Ponce has over 15 years' experience with Latin American based companies, distributors and South Korean manufacturers. Mr. Ponce began the operations of ALO Juice® over six years ago.Mr. Ponce has entered in to an employment agreement with the Company effective from January 1, 2017 through December 31, 2017. Mr. Ponce will continue to be based in Miami, Florida.

descargaNicolas Bidon has been promoted to Xaxis global president.Bidon was previously responsible for leading operations across the company’s 25 EMEA markets.Bidon will now guide the overall strategy including growth, client development and operational leadership across regions. Bidon succeeds Brian Gleason, who is joining GroupM’s new [m]Platform division as global chief executive officer.

 

 

 

descarga-2As Coca-Cola CEO Muhtar Kent is stepping down from that role next year, the company has named James Quincey as its’ successor.

 

 

 

descarga-3Chief Operating Officer Quincey will take over leadership of the beverage maker on May 1, while Kent will remain as chairman of the board.Quincey, 51, spent much of his career with the company in Latin America and was named president and chief operating officer last year.

 

 

 

daniel-fierroCoupé has appointed Daniel Fierro multiplatform creative director. Fierro returned to Argentina after two years as creative director of Quorum Soho Square Lima. The executive has more than two decades of experience in agencies such as Ratto / BBDO, Agulla & Baccetti, Del Campo Saatchi & Saatchi, Grey and Leo Burnett. He worked at local and regional level with brands such as P & G, GSK, Arcor and Alicorp.

 

descarga-4Huawei has appointed Denise Sommerfeld new Marketing Director for Argentina, Uruguay and Paraguay.

 

 

 

descarga-5Red Hat named Ezequiel Picardo as the company's new Country Manager for Chile and Peru.

 

 

 

 

 

 


Editorial Staff

Portada Staff

MORE FROM PORTADA

Publicis Media’s Dan Donnelly: “At World Cup Years we Look at Opportunities to Engage Fans that Might not Always be Thinking about Soccer.”

Publicis Media’s Dan Donnelly: “At World Cup Years we Look at Opportunities to Engage Fans that Might not Always be Thinking about Soccer.”

Dan Donnelly leads the Sports division for Publicis Media. Donnelly will be one of the key participants at our Sports Marketing Forum in NYC on Sept. 13, (others include major marketers at Anheuser Busch, Mastercard and Allstate ) . Donnelly talks to Portada about the 2018 Soccer World Cup, the Publicis reorg, and more...


INTERVIEW: Gameloft Bets on Native Advertising

INTERVIEW: Gameloft Bets on Native Advertising

Gameloft, a leading global publisher of mobile video games, seeks to move up in the market with its offer to integrate ads into its video games.


Sizmek Buys Rocket Fuel for US $145 million

Sizmek Buys Rocket Fuel for US $145 million

Marketing platform Rocket Fuel has reached a definitive agreement to be privately acquired by Sizmek Inc. for US$2.60 per share in cash and an enterprise value of approximately US$145 million.Combined, the two companies connect more than 20,000 advertisers and 3,600 agencies to audiences in over 70 countries around the globe.