CHANGING PLACES: Jaime Jiménez, Enrique Santos, Analía Fiestas, Andrea Aguirre…
People change positions, get promoted or move to other companies. Portada is here to tell you about it.
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Entravision Communications Corporation, a diversified media company serving U.S. Latinos, announced the appointment of Jaime Jiménez to Senior Vice President of Integrated Marketing Solutions (SVP-IMS), Los Angeles, CA, effective immediately.Jaime Jiménez will be responsible for selling Entravision’s media and marketing solutions across the company’s radio and digital properties in the Los Angeles market, including: Jose FM broadcasting on KDLD-FM, KDLE-FM, KLYY-FM, and Super Estrella broadcasting on KSSE-FM, KSSD-FM, and KSSC-FM stations, as well as Indie 103.1 – an online radio property. Jiménez will work with both the national and local sales teams. Jiménez will report directly to Eddie Melendez, Executive Vice President of Integrated Marketing Solutions (EVP-IMS), Western Region.
iHeartMedia announced it has joined forces with Hispanic radio legend Enrique Santos of Magnus Media to develop Hispanic multi-platform initiative that will leverage iHeartMedia’s reach of more than a quarter of a billion listeners monthly. Under this new alliance, Santos will magnify his broadcast and digital media presence through iHeartMedia’s industry-leading assets and reach. In addition, Santos will become Chairman and Chief Creative Officer of iHeartLatino, iHeartMedia’s new Hispanic platform.Beginning in October, Santos will anchor iHeartMedia’s new Spanish-language station TÚ 94.9, which launched at 12 p.m. Friday, September 9. In addition, Santos’ show will be syndicated by Premiere Networks on Spanish-speaking stations across the U.S. beginning in October.Born to Cuban parents in Chicago, Illinois, Santos gravitates fluidly between the Hispanic and mainstream American radio landscapes.
Telemundo 39 Dallas-Fort Worth / KXTX announced that Analía Fiestas and Andrea Aguirre Alvarado have been named Video Journalists. Fiestas made her on-air debut in August and is reporting for the station's weekday newscast, Noticiero Telemundo 39 at 4:30 PM and 5 PM. Alvarado will report for the KXTX's weekend newscast, Noticiero Telemundo 39 Fin de Semana at 4:30 and 10 PM and will make her on-air debut on September 14.
Fiestas, a native of Peru, joined Telemundo 39 after working as a news reporter associate for the Telemundo Station Group’s Miami bureau since 2015.
Alvarado joins the Telemundo 39 family after working as a video journalist for Univision Dallas / KUVN since 2013.
Sophie Kelly has been named senior VP of marketing for Diageo whiskey brands in North America. She was previously CEO of The Barbarian Group.
Patrick Moran has been promoted to president ABC Studios. He was most recently executive VP. Prior to ABC Studios, Moran was VP of drama development at 20th Century Fox Television.
Get ready for #Portada17 on Sept. 14 in New York City! The Hispanic Sports Marketing Forum on September 13, and the 11th Annual Hispanic Advertising and Media Conference on September 14 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.