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July 26, 2016

Telemundo & La Opinión Announce Content Partnership

Noticias Telemundo and La Opinión announced a partnership to produce and publish news content aimed at Hispanic Americans.The partnership includes the launch of “Telemundo and La Opinión Present,” a series of stories on Latino issues that will appear on Telemundo Network, La Opinión newspaper, and the digital platforms of both organizations.

Taboola Buys ConvertMedia, Enters Outstream Video Recommendation (also in Spanish)

Taboola will acquire native video advertising company ConvertMedia, a native video provider with a US $50 million annual revenue run rate. Convert Media is headquartered in New York, with R&D in Tel Aviv and Bangalore, and sales offices in Spain and London. The company offers Spanish-language videos for the U.S. Hispanic market, Latin America and Spain.

Luis Perillo on Hilton’s Plans to Push LatAm Growth

Luis Perillo, VP of Sales & Marketing, Caribbean & Latin America at Hilton Worldwide, explains why the hotel line is making a significant effort to continue its expansion into the Latin American market with new hotel openings and brands.