CHANGING PLACES LATAM: Marie Chalita, Patricia Mauchi, León Herce…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Click here for previous Latam Sales Leads editions
GAcSYPFp_400x400Marie Chalita is joining the editorial team of Hola USA as beauty and community editor based in New York City. Previously Chalita was responsible for Social Media and Community for the U.S. Hispanic market at Televisa Publishing. Among other titles, she managed the social media presence of Cosmopolitan en espanol in the United States.





Credit: Adlatina

Credit: Adlatina

Mediacom Colombia named Patricia Mauchi chief operating officer. The executive will work with Paulina Parra, CEO of Mediacom Colombia. Mauchi previously held the position of unit leader at GroupM Connect, GroupM’s digital arm.



descarga (3)León Herce is the new head of Amadeus IT Group for Latin America and the Caribbean, effective from November 1, 2016. He will replace Joost Schuring, who will assume a new role within the organization. Herce will join Amadeus IT Group’s office in Buenos Aires.




imagesRed Hat appointed Javier Pizarro as sales director in Chile and Perú. In this new role, the executive will be responsible of developing business opportunities within a defined territory through specialized partners. It will also be in charge of selling subscriptions, Education and Services Profesionales. Pizarro has worked in multinational software companies such as Computer Associates and Symantec, based in Chile and Peru.


Wunderman-Luciano-Landajo-1-300x272Luciano Landajo is the new Accounts Vice President of FCB Buenos Aires, according to Adlatina. Landajo will lead the team along with Laura de Rosa. Previously, he served as Account Director at Wunderman.





descarga (5)Giovanni Rociasco is the new Account General Director at Havas WW Bogotá. He previously managed the Pepsico account at Sancho BBDO.



Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.


Tinder Explores Video, Acquires Video Startup Wheel

Tinder Explores Video, Acquires Video Startup Wheel

Tinder announced an agreement to acquire Snapchat-style video startup Wheel.

¡Suscríbete a los boletines de marketing deportivo, video, marketing turístico e innovación!

Portada está expandiendo de manera significativa su cobertura en las aéreas descritas abajo. Asegúrate de obtener noticias frescas y la inteligencia que elabora el equipo editorial de Portada. ¡Por favor, tilda los tema(s) de los que quieras recibir información!

NewsWhip Raise $6.4 million from Tribal Ventures, AP and Cantor Fitzgerald

NewsWhip Raise $6.4 million from Tribal Ventures, AP and Cantor Fitzgerald

Content analytics firm NewsWhip has raised a US$6.4 million Series A funding round led by Tribal Ventures, with participation by The Associated Press, clients of Cantor Fitzgerald, The Asahi Shimbun and existing investors.Series A Funding Round Will Be Used to Develop the Company’s Data-Driven Storytelling Technology for Leading Newsrooms and Agencies.