Publicis One Announces Global Leadership, Gadsby to Lead LatAm

Publicis One announced its global and regional leadership, nominated by Jarek Ziebinski, Chief Executive Officer. Publicis One is the global communications enterprise that unites all Publicis Groupe agency brands’ capabilities and expertise under one roof in about 50 countries. With more than 7,500 employees, the PublicisOne operation is spread across Latin America, Europe, Middle East, Africa and Asia. Monica Gadsby will be leading the Latin American unit.

“At the beginning of this year we started a very significant transformation of Publicis Groupe that
includes the creation of Publicis One, a new global communications enterprise. As we embark on this journey, our very first mission is to create a strong leadership team.” said Ziebinski. “The new Publicis One team comprises experienced leaders who represent the crème de la crème of Publicis Groupe talent, bringing diverse backgrounds, skill sets, entrepreneurial mindset and a brand agnostic approach to our work.”

Monica.Gadsby.2009_preferredIn Latin America, Monica Gadsby, until recentlyCEO of Starcom Media Vest troughout the Americas, has been appointed as the regional Chief Executive Officer while Joseph Piazza has been named regional Chief Financial Officer.

In Asia, Nicolas Menat has been appointed regional Chief Executive Officer and Ricardo Roces regional Chief Financial Officer.

To ensure adequate attention is given to all markets within the complex region of EMEA – which covers 25 countries- Johan Parmentier has been appointed to regional Chief Executive Officerfor Benelux, Misa Lukic has been tasked to lead Central Eastern Europe as regional Chief Executive Officer and Kevin Tromp as Chief Executive Officer for Africa. Parmentier, Lukic and Tromp will be supported by David Clark, who has been named regional Chief Financial Officer for EMEA.

Maurice Lévy, Chairman & CEO, Publicis Groupe said, “Publicis One is a totally new approach to the market with end-to-end solutions. I am convinced that under the leadership of Jarek Ziebinski, Publicis One will deliver the very best to our clients, attract the best talents and offer great career opportunities to be the greatest agency in each market. I have great confidence in the team chosen by Jarek.”


Editorial Staff

Portada Staff

MORE FROM PORTADA

Why More Brands are Investing in MLS Jersey Sponsorships

Why More Brands are Investing in MLS Jersey Sponsorships

More brands like AmFam, Valspar, Target, Etihad Airways, Acura, and Bimbo decide to be on the MLS team’s jerseys, and sponsorships will keep growing.


SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

Each fall, the USHCC hosts the country’s largest gathering of Hispanic business leaders: The USHCC National Convention. The Convention is held every year in a city that embodies the American entrepreneurial spirit and supports a thriving small business community.


How Facebook is Cornering the Video Ad Market, also in Mexico

How Facebook is Cornering the Video Ad Market, also in Mexico

With more than 2 billion active users worldwide, and 80 million monthly active users in Mexico alone, the social media giant is boosting revenue at a faster pace than expected. An important part  of Facebook's efforts and investments are going into the creation of a major video advertising platform.