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March 2, 2016

Ikea to Conduct Global Media Agency Review

Furnishings giant Ikea has decided to conduct a global global media agency review for its US$ 400 million worth account.
The review will be handled by Consultancy ID Comms.GroupM’s MEC, which has the U.S. assignment.

MSE, Horizon Media and MP & Silva Partner on Global Initiative

Monumental Sports & Entertainment has announcen a plan To expand its global branding and sales footprint.Global Sports rights agency MP & Silva, Scout Sports & Entertainment, and Bungalow Media+ Entertainment join Forces in unique Marketing, Analytics, Sales and Branding Partnership.