CHANGING PLACES: John Trainor, Manuel Aguilera, Jorge Dominguez, Colette Peterson…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's  Career Board!)
For prior Changing Places editions, click here.


John-TrainorJohn Trainor, until recently Publisher/GM Hoy Chicago has left the Spanish-language publicationPortada has heard. Trainor led Hoy Chicago's efforts since July 2008. Tribune, the publisher of Hoy Chicago, has recently offered buyouts to employees at both in Chicago and Los Angeles.

2fccf4cU.S. Media Company McClatchy is launching, a website featuring aggregated news and information from numerous sources, comprising useful tips, advice, videos and social media posts from Cuba, the U.S. and around the world. Nancy San Martin will be managing editor.



zacharyrMilner Butcher Media Group LLC, an independent media services agencies based on the West Coast, announced that it has hired Zachary Rosenberg as President. Zach will focus on managing its diverse client base, provide strategic direction and help steer MBMG’s future growth. Rosenberg will be based at the company’s headquarters in Los Angeles. Portada interviewed Rosenberg on the appointment.


2d991a7Spanish Journalist Manuel Aguilera, former Director of Spanish-language newspapers El, Univisió and Diario las Américas, will lead the new editorial project an emerging online platform distributing editorial and multimedia information, based on investigative and citizen journalism that provides relevant, rigorous and quality content, highlighting the main topics Spanish-language audiences around the globe feel concerned about. By his side stand Mark Wieting, Chief Editor of and Juan Pablo Herranz, Business Development Director of HispanoPost Media Group, among a large net of worldwide correspondents willing to report " the other side of news."


Jorge_Dominguez-e1450251779247Univision Communications Inc. has announced the promotion of Jorge Dominguez to senior vice president of Art and Design. Dominguez will remain based in Miami and continue to report to Jessica Rodriguez, executive vice president and chief marketing officer of UCI.Dominguez has been part of UCI for nearly 30 years. He most recently served as vice president of Art Design and before that as creative director of On-Air. Prior to joining UCI, Dominguez served as a freelance art director with Turner Sports.


Disney Channel has appointed Jesus M. Rodriguez as VP of marketing & creative.Rodriguez comes from Fuse Media where he was senior vice president of marketing and creative for cable nets Fuse and FM.In his new role, Rodriguez will lead marketing and creative campaign efforts for Disney Channel’s branded linear and digital platforms and programming. Rodriguez, a native of Venezuela, held positions at Sony Pictures International’s AXN Latin America, OWN and BET. He started his career at Discovery Networks, Latin America, where he led an international creative team working across three continents.

descargaLopez Negrete Communications has hired Colette Peterson as Senior Director of Media Strategies. Peterson has joined to lead the Lopez Negrete media team across Lopez Negrete’s offices in Burbank, CA; Houston, TX; New York City, NY; and Mexico City, Mexico. Peterson brings her expertise in strategic planning, account management, resource management and more to all Lopez Negrete clients. Hispanic media has always been at the forefront of Peterson’s career, from the Multicultural Group of Western International Media to her contributions to the General Motors Hispanic team. Peterson will be working out of Lopez Negrete’s Burbank facilities, where she will work closely with some of Lopez Negrete’s biggest media clients, such as NBC Universal Motion Pictures Group.

6a0120a628d2c3970b0120a775c1c4970b-320wiDentsu Aegis Group's Carat has named Will Swayne global president. He replaces Doug Ray, who will continue as U.S. CEO for the media agency network.Swayne, who most recently served as Dentsu Aegis' global client president for Procter & Gamble, assumes his new role on Jan. 1 as part of a planned transition. Ray will continue to report to Horler, while Swayne reports to Dentsu Aegis' CEO of global clients and media brands, Peter Huijboom.


TELEMUNDO has announced the appointment of Mauricio Piccone to Senior Vice President of Reality Programming. Based in Miami, Piccone will work along Maria Lopez-Alvarez, SVP of Reality Programming and both will report to Jesus Torres Viera, Executive Vice President of Programming and Content, TELEMUNDO. In his role, Piccone is responsible for supervising in-house and external reality productions in the United States and Latin America; including reality programs, specials, daily shows, live events and new development projects. Previously, Piccone was Senior Vice President and Co-Executive Vice President at Endemol Shine Latino.



Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.


Wall Street Firms Invest in Two Hispanic Supermarket Chains

Wall Street Firms Invest in Two Hispanic Supermarket Chains

Private-equity firms KKR and Victory Park Capital will be investing in California-based Hispanic grocery chains Mi Pueblo Food Centers and Cardenas Markets, a KKR spokeswoman announced. According to a statement both companies will continue to work independently.

Healthcare Marketing under Trump:  Karen Ignagni, President and CEO at EmblemHealth Evaluates the Situation

Healthcare Marketing under Trump: Karen Ignagni, President and CEO at EmblemHealth Evaluates the Situation

Health plan providers are among the organizations that will be most impacted by president-elect Trump's new administration. In addition, healthcare marketing under the ACA (Affordable Care Act), is to a large extent Multicultural and Hispanic marketing. Portada interviewed Karen Ignagni, President and CEO at EmblemHealth, to understand how one of the U.S. largest nonprofit health plan providers evaluates the new situation.

Dentsu Aegis Network Acquires Gravity Media (UPDATED)

Dentsu Aegis Network Acquires Gravity Media (UPDATED)

Dentsu Aegis Network announced the acquisition of Findr Group, owner of Gravity Media.Acquisition of multicultural agency will form a backbone of Dentsu Aegis’ specialised multicultural marketing offering in US.