NASCAR’s Daniel Suárez says that the Time is Ripe for Succesful Latino Race Car Drivers

NASCAR XFINITY Series driver Daniel Suarez's, appearance was one of the highlights of the first day of #Portada15, Portada's Annual Conference that gathered hundredss of top brand, media, PR and advertising executives in New York City's Yotel.

The complexion of NASCAR is changing and Hispanic drivers like NASCAR XFINITY Series Daniel Suárez are leading the ethnic diversification in this popular sport.

According to Suárez brands and audiences are now ready to embrace diversity in NASCAR race car driving.

"Sponsors are now easier to find than it was the case 10 years ago," he noted.

Daniel Suárez had a conversation in a special on-stage interview with Jairo Giraldo, Sports Editor El Diario New York.

The 2016 Hispanic Sports Marketing Forum will take place on September 21, 2016 and will be a part of #Portada16.

Editorial Staff @portada_online

Portada Staff


Block Chain Poised to Revolutionize Brands’ Connections with Customers

Block Chain Poised to Revolutionize Brands’ Connections with Customers

Customers can protect their personal data and monetize it, entering into a one-on-one relationship with brands through a technology called "smart contracts". Smart contracts allow users to enter into data sharing agreements with brands that are “securely stored on the block chain along with the detailed terms and conditions,”

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