CHANGING PLACES: Carlos Correcha-Price, Andy Checo, Daisy Auger Martinez, Paul Martinez, Cynthia McFarlane…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's  Career Board!)

For prior Changing Places editions, click here.

descargaCarlos Correcha-Price has been appointed general manager of Edelman’s Miami office, effective immediately. He will report directly to Allan McCrea Steele, CEO Latin America.In this new role, Correcha-Price will lead programs to address U.S. and Latin American clients interested in developing relationships with the Hispanic market. The office will also prioritize the growth of its digital practice, helping clients to evolve, promote and protect their brands. Correcha-Price joined Edelman in 2004, working in the Miami office with local and regional clients. He also worked out of Edelman’s Brazil office for 18 months, leading the public affairs practice and serving as chief of staff.  Prior to his position in Miami, Correcha-Price served as senior vice president of International Public Affairs in Washington, D.C. where he led a number of clients and projects for Edelman and received the 2008 PRSA Silver Anvil Award for the communications campaign conducted on the Expansion Program of the Panama Canal.

Daisy Auger-Dominguez has been appointed Global Head of Diversity Staffing at Google based in San Francisco. Prior to Google, she was VP, Talent Acquisition and Organization & Workforce Diversity at the Disney ABC Television Group (DATG) where she led the strategic direction, implementation, and alignment of talent acquisition and diversity across. Before that she was Managing Director, Executive Search Initiatives at Time Warner,

descarga (1)Hispanic Public Relations Association National President Andy Checo has joined HavasFORMULATIN as Director.  Prior to this, Checo was the Director of Publicity & Community Affairs for MundoFox (the new MundoMax).

Digital expert Rosa Alonso has joined d expósito & Partners, in the newly announced position of Director of Digital Strategy and Innovation. The announcement was made in New York by Daisy Expósito-Ulla, Chairman/CEO.


imagesPaul Martinez has been named new President and CEO of 50-year-old nonprofit Boys & Girls Clubs Northeast Florida Martinez.




descarga (2)Cynthia McFarlane, Saatchi & Saatchi Worldwide’s Miami-based head of the Latin America region and U.S. Hispanic agency Conill, is leaving the company on Oct. 1. to pursue a new, entrepreneurial venture early next year.The agency is not planning to replace her for the time being.Saatchi’s Latin American operations will report to Justin Billingsley, the London-based CEO of the worldwide dynamic markets group since the network’s management group was restructured in January 2015. Ms. McFarlane joined Saatchi in 1993 as an account director in the agency's Puerto Rico office. She worked in various Latin American and U.S. Hispanic roles at Saatchi and Conill, and has been in charge of both operations since 2008. Under Ms. McFarlane, Del Campo Saatchi & Saatchi founder Pablo del Campo took on international creative responsibilities, and became worldwide creative director last year.

descarga (3)Dante Di Loreto has been named president of television at Chernin Entertainment. He will report to Jenno Topping, head of film and television. Di Loreto joins Chernin Entertainment from WatchWorks Entertainment, a production company he started earlier this year. Di Loreto executive produced the Fox series Glee with Ryan Murphy and has worked on a number of other TV series, including American Horror Story. He has also supervised film and U.S. theatrical operations for Bill Kenwright Ltd. In his new role he is expected to work on projects for NBC Entertainment and Universal Television with which Chernin Entertainment recently signed a two-year agreement.
descarga (4)Airbnb has recruited former Levi’s brand boss Brian Irving as global marketing director.Reporting to Airbnb’s chief marketing officer Jonathan Mildenhall, Irving will oversee the brand’s advertising, partnerships and social media strategies.Prior to joining Airbnb, Irving held a number of senior roles at Google, including global brand director for Google+ and global head of marketing at Google Play.Irving started his career as a financial analyst at General Electric, and his career has seen him occupy posts on both agency and client side, including with General Motors, Digitas, RAPP, Apple and, between 2011 and 2012, as vice president for global digital marketing at Levi Strauss & Co.

Join us at the HISPANIC SPORTS MARKETING FORUM.. The first day of #Portada16 (Sept. 14, 2016 in NYC) will be all about Sports Marketing and insights and best practices on how best to use sports content to connect with the exploding Hispanic demographic!

Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.


#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.