DOWNLOAD #PORTADALAT Program! See you Wednesday in Miami!

We are glad to announce that we have just published the 16-page program of #Portadalat, the Latin American Advertising and Media Summit and the Latin Online Video Forum, that take place in Miami’s Hyatt Regency Hotel this Wednesday and Thursday June 3 and 4. See you there!

Awards-header

Starting Wednesday Morning, 70 Thought Leaders from the Brand Marketing, Agency, and Media World
in the Americas will take the stage at #PortadaLat in Miami’s Hyatt Regency Hotel on June 3 and 4 for the Latin Online Video Forum and the 7th Annual Latin American Advertising and Media Summit. A guide to help you plan for the unparalleled networking opportunities and to learn about the latest trends from executives of the world’s biggest brands, marketing and media agencies.

“The program will help attendees plan for the unparalleled networking opportunities and to learn about the latest trends from executives of the world’s biggest brands,  first-rate agencies, major media groups as well as Social Influencers,” says Marcos Baer, publisher of Portada.

REGISTER HERE AT THE SPECIAL ONLINE PROMOTIONAL RATE:

For Latin Online Video Forum  (only US $199) or at the Combo Rate including the LatAm Summit (US $699)
https://www.portada-online.com/events/forum/register/

"We have brand marketers, agencies and media leaders coming from all over Latin America and the U.S./Canada who have already registered as attendees. Companies represented include Diageo, General Mills, Microsoft, Estee Lauder Companies, Jarden Consumer Solutions, Avaya, Adobe, Mindshare Mexico, Mindshare Latin America, GroupM Latin America, OMD, Samsung, Starwood Hotels & Resorts, Hilton Worldwide, Cisco Systems, Richemont LAC, Cartier, Starcom MediaVest Group, Havas, Viacom, Disney, Televisa, Yahoo, Grupo Prisa, Sony, The New York Times, The Washington Post and dozens more," adds Marcos Baer, Publisher of Portada.

SPECIAL SESSION WITH  STAR BAND BOYCE AVENUE

In addition to dozens of top-notch brand marketing, media and agency executives the agenda also includes Boyce Avenue, the most followed band on Social media. Boyce Avenue will delight Entertainment Marketers in  a session called “How Boyce Avenue outdid Beyonce and won the Internet”. The brand members  will  provide key insights on how they use Social and Mobile Media to amplify messages.

#PORTADALAT SPONSORS

LATIN ONLINE VIDEO FORUM

Silver Sponsor:
YuMe 

Bronze Sponsors:

DashBid 

Kaltura 

ZoominTV 

BodenPR 

Online Video Talent Showcase Sponsor:
2btube 

LATIN AMERICAN ADVERTISING AND MEDIA SUMMIT SPONSORS

Evening Party Sponsor:
Guvera 

Leader Sponsor:
Televisa Publishing and Digital 

Distinguished Sponsors:
Alcance Media Group 

MD Latino 

Efe News Services  

Lyris 

Attendee Bag Sponsor:
Latcom 

Wi-Fi Sponsor:
Teads 

Official Wire Sponsor:
Marketwired  

For sponsorship opportunities, contact Kelley Eberhardt, Director of Sales and Marketing at 212-685-4441 (kelley@portada-online.com).


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

Dentsu Aegis Network Acquires Agency Global Mind

Dentsu Aegis Network Acquires Agency Global Mind

This is the third Latin American acquisition this year after the Japanese giant acquired M8 and White Label in April. Global Mind will triple the headcount of iProspect and strengthen Dentsu Aegis' pan-regional reach. 


4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

We talked to Melissa Rodriguez, Dana Bonkowski, Albert Thompson, and Teylez Perez about the future of brands in an increasingly multicultural world. Reports estimate that by 2065 Hispanics will account for one-quarter of U.S. population. Brands should be aware of this opportunity and find appropriate communication strategies.


IRI Reveals U.S. Hispanic Shoppers Spend US $94 Billion on CPG Products

IRI Reveals U.S. Hispanic Shoppers Spend US $94 Billion on CPG Products

IRI (Information Resources Inc.) has published the results of a new report revealing the most successful new product launches for Hispanics, as well as the top new natural brands for Hispanic shoppers. The Hispanic community is the fastest-growing ethnic group in the nation and spends more than US $94.7 billion on CPG products annually.