#PortadaLat Awards: Meet the Three Top Panregional Marketing and Media Professional finalists
There are only three finalists for the Top Panregional Marketing and Media Professional category .The Award Winner will be announced at the Award Ceremony during #Portadalat in Miami on June 3-4. Learn more about the finalists' background and professional career below:
George has more than 15 years of professional experience creating and executing online and mobile marketing strategies with a special focus on the US Hispanic and Latin America markets.
Prior to joining Skyword, George was co-founder of Yupi.com, an Internet startup targeting Latin America and the US Hispanic market which was acquired by Microsoft to become what is today MSN Latino.He has been a Regional Partner Development Manager for Microsoft Latin America and Vice President Online Marketing for the World Business Forum | WOBI. Most recently, George served as Chief Operating Officer for Mundial Sports Network, the leading comScore ranked Latino sports network and publisher of Fútbol Mundial.
Over his career, he has developed and executed integrated digital marketing campaigns across a wide range of verticals, and for leading brands including Chevrolet, US Army, Microsoft, IBM and Moët Hennessy. Louis Vuitton (LVMH).George is bilingual in English and Spanish, and conversational in Brazilian Portuguese.
Sebastian es Founder y Managing Director de DataXpand, el primer DMP (Data Management Platform) y Audience Marketplace de publicidad digital en Latinoamerica, US Hispanics y Europa. En el 2014, DataXpand fue galardonada como la empresa digital mÃ¡s innovadora de Latam.
Yoffe ha trabajado fuertemente para que DataXpand en tan solo 3 años sea lider en audiencias segmentadas, estando conectado con más de 40 plataformas líderes en el mundo y gestionando las audiencias propias de grandes anunciantes en Latinoamérica.
Sebastian posee un MBA y más de 16 años en la industria digital. Anteriormente fue Country Manager de ComScore y director de IAB Argentina. Sebastian contribuye continuamente a la industria a traves de su gran expertise en lo que respecta a segmentación de datos y audiencias.
Victor Kong is a natural leader who has demonstrated over the years his professionalism, with a vision of long-term business and investing in new business, to different projects and broader challenges that the digital industry has daily.
Victor runs the digital business of Cisneros Group. He manages the digital development of all digital endeavors of Cisneros Group, including Redmas and Adsmovil. He lead investments in several companies in the last 12 months related to digital video production, native advertising, data management platform, audio ad exchange among others digital advertising and media start ups.
He is very strategic. He achieved to build a group of companies that in two years grew from $3m in sales to $26m for 2015. His knowledge of the digital market is high, very professional, a leader in the industry. Victor runs the digital business of Cisneros Group. He manages the digital development of all digital endeavors of Cisneros Group, including Redmas and Adsmovil. He lead investments in several companies in the last 12 months related to digital video production, native advertising, data management platform, audio ad exchange among others digital advertising and media startups.