As 23% of all U.S. births are to Hispanic women and marketers looking to reach moms need to understand Hispanic moms, and tailor their message accordingly, IAB and BabyCenter just published 2015 State of Modern Motherhood: Mobile and Media in the Lives of Moms. Portada talked with Jule Michaelson, Head of Global Sales, Baby Center on the (Hispanic) Millennial Mom.
April 28, 2015
What: Azteca America has signed an affiliate agreement with KDKJ, to be broadcast on channel 27.2 in Tyler/Longview, Texas. Why it matters: The station will carry Azteca
As Programmatic Advertising and Marketing offers new opportunities to marketers targeting Latin Audiences our partner MediaMath just published “The CMO Solution Guide to Programmatic Marketing“.