CHANGING PLACES: Trina M. Fresco, Michael Lampert,Chris Kelly…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

(Looking for your next Career move? Check out Portada's new Career Board!)

For prior Changing Places editions, click here.

descarga (1)Former Omnicom Media Group (OMG) digital boss Damian Blackden has been hired by GroupM agency Maxus to the role of global chief strategy officer.Reporting to Maxus chief executive Lindsay Pattison, Blackden will join the agency’s global management team, collaborating with regional CEOS and digital leads to develop strategy across the network.He will also oversee Maxus’ creative tech division Metalworks, focusing on its positioning and “delivery prioritisation” for the unit.Blackden spent over a decade at Zenith Media. He became president of digital at OMG, including management of the group’s digital and data businesses Annalect and Accuen.Most recently, Blackden co-founded London and Hamburg-based cross-device, cookie-less tracking business, Device9.

descarga (2)Nielsen has named Trina M. Fresco Vice President of U.S. Community Alliances, Events and Engagement. Fresco will manage the company’s community collaborations with multicultural organizations across the nations.

 

 

 

Michael-300x265Michael Lampert has joined 360i, part Dentsu Aegis Network, as SVP of Media and Account Management, effective immediately. Based in New York , he will report to agency President Jared Belsky. In his new position Lampert will be responsible for building client relationships while developing media and communications programs for clients. He’ll also help shape the agency’s evolving offering as the digitally-centric agency takes on more lead media agency assignments as it has for brands like Pernod Ricard USA and Spotify. He most recently served as a Managing Partner at MediaCom. Prior, he was VP, Group Director of Media at Digitas in New York. He has also held positions at Omnicom Media Group, Universal McCann and MPG/Media Contacts.

CDN9h8vUMAAHkPvChris Kelly has been promoted to Chief Creative Officer at digital marketing agency Organic. Prior to that, he was executive creative officer of the agency's New York office. He will now oversee creative for Organic's four offices nationally. Kelly joined Organic in 2012.

descarga (3)Tim Love has been named chairman of the board of advisors at marketing agency BoomAgers. Love was previously vice chairman of Omnicom Group and CEO of its Asia Pacific, India, Middle East and Africa regions before retiring in April 2013.

Get ready for #Portada16 on Sept. 14 and 15 in New York City! The Hispanic Sports Marketing Forum on September 14, and the 10th Annual Hispanic Advertising and Media Conference on September 15 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.


Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

MORE FROM PORTADA

Miami Tech Investors Provide LatAm Entrepreneurs with Path to Growth

Miami Tech Investors Provide LatAm Entrepreneurs with Path to Growth

We sit down with Raul Moas, the managing director of Accelerated Growth Partners (APG), a Miami-based angel investor network that provides capital to entrepreneurs in Miami, to discuss the city’s exciting startup scene, and how it has fostered the growth of Latin American businesses.


Ad-Tech Play The Trade Desk IPO’s at Higher than Expected Price

Ad-Tech Play The Trade Desk IPO’s at Higher than Expected Price

California-based ad tech company The Trade Desk, Inc. has officially gone public on The Nasdaq Stock Market.The Trade Desk debuted on the Nasdaq at US$28.75 as opposed to the company’s US$16-to-US$18-per-share projection.


How Brands Can Use Fan-Generated Video Content in Sports Marketing Campaigns

How Brands Can Use Fan-Generated Video Content in Sports Marketing Campaigns

Sports marketing experts talk about what self created fans’ video content represents to them, at Portada’s Hispanic Sports Marketing Forum, held in New York on September 14.