Changing Places LatAm: George Levy, Eduardo Carbia, Matt Seiler, Claudia Gioia…
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Skyword – George Levy ::: Eduardo Carbia – IMPAKTU :::
People change positions, get promoted or move to other companies. Portada is here to tell you about it. ::: Skyword – George Levy ::: Eduardo Carbia – IMPAKTU :::
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin
What: Content marketing and services company Skyword has appointed George Levy as Director of Brand Partnerships for the US Hispanic and Latin American markets Why it matters: Content Marketing
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
People change positions, get promoted or move to other companies. Portada is here to tell you about it. (Looking for your next Career move? Check
St. Louis, MO, headquartered rental car company Enterprise Rent-a-Car just announced “Vamos Por Ti” (We’ll Come For You) – its first-ever fully-dedicated Hispanic marketing campaign. The campaign focuses on Enterprise’s offer to pick up local neighborhood car rental customers at no extra cost. Portada interviewed Lee Broughton, assistant vice president, Enterprise Brand Marketing, North America, in order to understand the campaign.
The Latin America media and advertising markets are almost ruled by huge TV budgets. In this context, non-linear TV properties (e.g. native digital properties as well as digital properties of magazines and newspapers ) have a tremendous opportunity to capture some of these TV advertising monies.