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October 27, 2014

Starcom Media Vest loses Telefonica’s Latam Media Business

Starcom Media Vest has lost the Telefonica Latin America media business as Telefonica has entered into a wider global agreement with the Havas Group which has resulted in the US$ 260 million European media account – and the US$ 65 million O2 business – moving from Publicis Groupe’s ZenithOptimedia to Havas Media. Telefonica’s Latin American business will also be managed by Havas Media.

DishLATINO gives customers financial advice from expert Julie Stav

DishLATINO will offer its subscribers financial advice and guidance from Julie Stav through a new educational campaign. Stav, a financial expert in the Hispanic community, will be featured in a series of public service announcement ads created by DishLATINO, part of DISH Network L.L.C., a wholly owned subsidiary of DISH Network Corp. specifically for its customers.