#PORTADA14 And the Award Winners are…!!!

Portada announces the Winners of the 2014 Hispanic Advertising and Media Awards!

Top Marketer to Hispanic Audiences

Nydia Sahagun - Group Manager, Brand Marketing - Multicultural (Target)

SahagunNydia-103

Top 2014 Soccer Marketing Campaign

AC&M Agency - Camiseta de México

ACM-logo

Top Hispanic Music & Entertainment Marketing Campaign

Target - “The Juanes Initiative”

Top Hispanic Advertising Campaign

Dunkin' Brands / Zubi - Heart Shaped Donuts

donkin

donkin

Top Content Provider To Hispanic Audiences

Kellogg´s - "Dias Grandiosos"

kelloggs.dias_.grandiosos

Top Hispanic Digital Media Innovation

Flipboard – Latino Content Guide

flipboard

Top Hispanic Digital Advertising Campaign Plan and Execution

Target - “#AsiFestejoYo”

holiday card_AsiFestejoYo

Top Hispanic Print Advertising Campaign and Execution

re:fuel - Verizon

Verizon1

Top Digital Media Professional of the Year

Christina Igaraividez, Starcom Media Vest

christina.starcom

Top Print Media Professional of the Year

Martha de la Torre - El Clasificado

Martha_de_la_torre


Editorial Staff

Portada Staff

MORE FROM PORTADA

North American World Cup Bid Moving Closer For 2026

North American World Cup Bid Moving Closer For 2026

FIFA has reviewed (markedly different) bids from Morocco and North America for the 2026 World Cup. Initial signs point towards the United 2026 bid, and as that gains traction, marketers can plan for increased interest here.


MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

MARKETER INTERVIEWS: Nestlé and NFL Discuss What’s Next in Marketing

In what some are calling the fourth industrial revolution, new technologies like AI and VR are expected to dominate the marketing space. Marketers like Bravo and Fernandez agree that companies need to evolve to survive. We talked to Nestlé's Margie Bravo and NFL's Marissa Fernandez about what's next in marketing and how to prepare for what the future brings.


Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

Meltwater’s Ana Hoyos: “We See Great Potential for AI Expansion in Latin America”

The social media landscape is changing at an accelerated pace; artificial intelligence is acquiring a prominent role and companies have to adapt to survive. We talked to Ana Hoyos, area director at Meltwater Latin America, about the recent acquisition of Sysomos and what it means for social media analysis.