Changing Places LatAm: Bernardo Toca, David Rodríguez, Claudia Horta…
08/25/2014
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Bernardo Toca y Adriano Hayashi – TubeMogul
August 25, 2014
Sales Leads LatAm: Procenex – Arg, Miami Open – Itaú, Tequila Herradura – Mex…
08/25/2014
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin
Portada´s Q&A: Cynthia Evans – MD LatAm of MEC: “Young population in Latin America increases the importance of evolving TV planning to video planning”
08/25/2014
Portada interviewed Cynthia Evans, Managing Director for LatAm of MEC about the Panregional Pay TV market. She talks about how quality and effectiveness are driving decisions and how affects the video market and the multi-screen to the Pay TV Market.
Research: Facebook continues leading in LatAm – LinkedIn grows: comScore
08/25/2014
The Social Networking Market in Latin America has been experiencing a phenomenal growth, reaching a total of 85,934 minutes per users per month on such sites. Of this result, Brazil reachs the top position as the Latin American country with the highest number of minutes spent on social networks (49,682 minutes and 55,240 page views).
Marketing to LatAm: Open English – M. Cordón: “It’s very funny to do marketing for us”
08/25/2014
The various advertising campaigns in different media platforms that have been running in Latin America and US Hispanic market, are based on “a little mocking” type of humor, in Cordon’s words. All ads were produced in house based on the strategy of reaching each and every single person who would like to learn English.
Sales Leads: Merck, California Milk Processor Board, PREMIOS TU MUNDO’, Chevrolet, Audi…
08/25/2014
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
“We think of advertising in terms of co-branding: The content is produced for both the advertiser and our audience” – Susy Rosado, 9 meses
08/25/2014
9 meses is a TV show that is currently expanding to other media platforms. Susy Rosado, the MC of the 2014 Portada LatAm Summit, as well as the founder, entrepreneur, and host of 9 meses, talks to us about the process behind the show.
Changing Places: Juan Vallejo, Jacqueline Ramírez, Peter O’Mara-Kane , Carlos Bardasano, Andrés Mendoza, Cesar Angulo …
08/25/2014
People change positions, get promoted or move to other companies. Portada is here to tell you about it. (Looking for your next Career move? Check