Check out Portada’s new Career Board!

Ready to make your next career move? Check out Portada's new Career Board!  New job offers will be posted and also published in a special new weekly e-newsletter.

Employers make sure to post your job offers in front of Portada's audience of tens of thousands of marketing, advertising and tech professionals in the U.S. and Latin America!

 

 

Editorial Staff @portada_online

Portada Staff

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Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.