A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
LAN – Selnet ::: Ryanair – Mediacom ::: McDonald’s – DM9DDB ::: Sony Electronics América Latina – Global Mind ::: Cif – Room23 ::: L’Oreal de Luxe – MRM/McCann :::
CHECK OUT PORTADA’S INTERACTIVE DIRECTORY OF COROPORATE MARKETERS AND AGENCY EXECUTIVES TARGETING LATIN AMERICANS! If yo want additional information or to acquire the database, please call Matt Eberhardt 347-961-9516 or e-mail him at [email protected]. SEE A DEMO OF THE DIRECTORY!
LAN – Argentina
The Argentinean digital agency Selnet has won the LAN account in the country after a pitch.
Selnet presented the new campaign “Amigos para Siempre – #AmigosLAN” with the actors Pablo Rago and Carlín Calvo.
Ryanair – Spain
MediaCom will work for the airline in England, Spain and Italy. The agency will be in charge of the media planning and buying of the campaign “Always Getting Better”.
McDonald’s – Brazil
MCDonald´s will work with DDB as its digital agency in Brazil. DDB already handles Facebook, Twitter and Instagram for the brand. DM9 will work on the planning and creative strategy for the company as well as the digital media buying and planning.
Sony Electronics – Latin America
Global Mind is now in charge of the regional social network account of Sony. Global Mind is already working with Sony in charge of the digital media planning and buying in Latin America. According to the agency, they will manage the account from the offices in USA, Colombia, Costa Rica, Chile and Argentina.
Cif – Argentina
Room 23 has won the Unilever´s Cif account in Argentina. The agency will be in charge of the digital media strategy.
L’Oreal de Luxe – Spain
After a pitch, MRM/McCann has won the L’Oréal Luxe account in the country. The agency will be in charge of the digital communication of the brand as well as the CRM program.
Check out Portada’s Interactive Directory of Corporate Marketers and Agency Executives. To acquire the database, please call Matt Eberhard at 1-347-961-9516 or e-mail him at [email protected]. SEE A DEMO OF THE DIRECTORY!
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