NewsCred recently expanded into Latin America, forging licensing agreements with a variety of LATAM publishers, including AFP Espanol, Huffington Post Voces, EFE. It also has translation rights to English-language sources including Popular Science, the Daily Telegraph and Sauveur.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin
Easy Taxi, Rocket Internet’s multi-geography mobile taxi app, has raised US $40 million in Series D funding led by the Russian Phenomen Ventures with participation of Tengelmann Ventures, techcrunch said.
José Miranda has been appointed agency MEC new Regional Director for Analytics & Insights. He will be based in Miami and report directly to Michael Jones, CEO, MEC Latin America.
Facebook is already getting 55 per cent of its revenue overseas, and the growth in those markets is outdoing by what’s happening in the U.S. The social networking service has attracted 1.1 billion users in foreign markets versus 200 million in the U.S. and Canada.
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Gabriela Arroyo – McCann ::: Daniel Tártaro
Discount store chain Dollar Tree is buying rival Family Dollar Stores Inc for about $8.5 billion, creating North America’s biggest discount retailer with combined 2013 sales of more than US$ 18 billion in total sales and, therefore, surpassing Dollar General’s US$ 17.5 billion. The acquisition has a particular high impact on the Hispanic shopper who tends to leverage the discounter channel more more than the average U.S. shopper.
A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers
People change positions, get promoted or move to other companies. Portada is here to tell you about it. Jeff Sweat is leaving Deutsch LA, to
We just added more major client and and agency executives to the roster of #Portada14: The Hispanic Music and Entertainment Marketing Forum on Sept. 17 and our 8th Annual Hispanic Advertising and Media Conference on Sept 18. Alfredo Rodriguez, Vice President of Latino Marketing at DISH and Karina Dobarro, VP, Managing Director, Multicultural Brand Strategy at Horizon Media are the lastest additions.
LinkedIn , a social network for professionals, is about to buy business audience marketing provider Bizo for US $175 million, 90 percent in cash and the rest in stock to close in the third quarter.
To jump-start mobile Business, Yahoo is buying Flurry, the mobile app analytics and advertising startup. Financial terms of the deal weren’t disclosed but it is believed the price could be anywhere between US $200 and US $300M.