Sales Leads LatAm: Grey Group – Circus Peru, Frigor Argentina, Africa Zero…

A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.

 Grey Group - Circus Peru ::: Africa Zero - Brazil ::: Frigor - Argentina - Fira Barcelona - Spain :::

Check out  Portada's Interactive Directory of Corporate Marketers and Agency Executives. To acquire the database, please call Kelley Eberhard at 1-212-685-4441 or e-mail him at kelley@portada-online.comSEE A DEMO OF THE DIRECTORY!

  • Grey - Peru

Grey Group has announced the acquisition of the majority part of Circus Peru, the independent peruvian agency founded by Juan Carlos Gómez de la Toree. Last year, Circus had revenues for US $12.1 millions.

The agency will be called now "Circus Grey". The acquisition includes the affiliated companies: Circus Interactive, Circus Retail, Circus Experience, Carne and Brand Lab.

  • Africa Zero - Brazil

Africa Zero Brazil has won 4 new accounts in the country: Leader, Iron House, Flores and Maremonti. The agency is already working with Braskem, Lupo, Bimbo, Embraer, Editora Globo and JHSF.

 

  • Frigor - Argentina

Frigor has launched a rebranding of Chomp in Argentina for the World Cup. The new limited edition is available in all Chomp´s flavours.

 

 

  • Fira Barcelona - Spain

 Spain will manage the websites of the FIRA Barcelona 30 exhibition halls.

 

 

    • Samsung - Marvel

marvelSamsung and Marvel have announced a global partnership that includes co-branded content and new products. The multi-media partnership will see the integration of Samsung’s technology and Marvel’s visual storytelling.


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.


Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.