Ricardo Fragale is the new Managing Director of Starcom Media Vest Group Argentina

What:  Ricardo Fragale is the new director for SMG in Argentina.
Why it matters: The executive has worked in Miami with regional accounts.

Ricardo FragaleStarcom MediaVest Group Argentina has named Ricardo Fragale Managing Director. Fragale will report to Guillermo Tafet (CEO). Fragale has been working in SMG Miami with regional accounts.

Fragale has more than 15 years experience in the market.

Guillermo Tafet said that "'The incorporation of Ricardo responds to the growth that SMG Argentina has achieved in the recent years, his new roll strengthens a professional management team, experienced and dedicated to give a broad and competitive range of services"


Editorial Staff

Portada Staff

MORE FROM PORTADA

AB InBev Awards U.S. Media Account to Dentsu Aegis Network

AB InBev Awards U.S. Media Account to Dentsu Aegis Network

Brewing giant AB InBev has named Dentsu Aegis Network’s Vizeum as its new agency for the U.S. and Canada.


BRAND MARKETING RESEARCH: Apple, Google World’s Top Brands

BRAND MARKETING RESEARCH: Apple, Google World’s Top Brands

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Marketers Use Social Media to Boost Sponsorships: ANA STUDY

Marketers Use Social Media to Boost Sponsorships: ANA STUDY

Social media — particularly Facebook, Twitter, and Instagram — has emerged as a key component in supporting sponsorship activations among a great majority of marketers, according to a new study by the ANA (Association of National Advertisers).