A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Coca Cola – Geometry Global Brazil ::: Air France – Ogilvy Río de Janeiro ::: Atrápalo – Niña Argentina ::: Garbarino – Ogilvy&Mather Argentina ::: Canal Futura – JWT Brazil ::: Cinzano – Cravero Argentina :::
Check out Portada’s Interactive Directory of Corporate Marketers and Agency Executives. To acquire the database, please call Xavier Gonzalez at 1-212-685-4441 or e-mail him at [email protected]. SEE A DEMO OF THE DIRECTORY!
Coca Cola – Global
Coca-Cola has chosen Geometry Global Brazil for activation and material developing of the selling point for the drinks company’s costumers such as Grupo Pão de Açúcar, Carrefour, Walmart, Bob’s, KFC, McDonald’s, Wheat, Grupo Severiano Ribeiro, Cinesystem, Subway, Giraffa’s, and Outback Tam, among others.
Air France – Global
Ogilvy´s Rio de Janeiro headquarters in Brazil, has won the French airline Air France account after a creative competition.
Atrápalo – Argentina
The Spanish travel and leisure company Atrápalo has landed the Argentian marked and announced that Niña will administer the integral brand communication. The communication strategy includes traditional media and social networks in order to build a bond with users.
Garbarino – Argentina
In search of an agency for the integral management of its communication strategy, Garbarino has chosen Ogilvy & Mather to handle issues related to creativity and communication strategic development of the company.
Canal Futura – Brazil
JWT has won Canal Futura advertising account, with a 360 project including social communication, education and public interest, generated and built by private sector partners and the third sector.
The agency will be responsible for developing strategic communication planning, in order to increase the audience and broaden the scope of its social actions.
Cinzano – Argentina
After a creative competition held under the AAP rules, in which various agencies of the Argentine market participated, Cravero has earned Cinzano´s account, Gruppo Campari´s vermouth.
Cravero will work on a new comprehensive communication strategy.
Check out Portada’s Interactive Directory of Corporate Marketers and Agency Executives. To acquire the database, please call Xavier Gonzalez at 1-212-685-4441 or e-mail him at [email protected]. SEE A DEMO OF THE DIRECTORY!
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