Changing Places LatAm: Fernando G.Nogueira, Javier Medrano, Peter Oppenheimer…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Fernando Gimenez Nogueira - Jesús Benítez - US Media Consulting ::: Javier Medrano - WFA :::  Yogesh Malik - VimpelCom :::

f.nogueira.usmediaconsultingUS Media Consulting appointed Fernando Gimenez Nogueira (photo) as director of its Mexico office. Gimenez will lead all operational aspects of US Media Consulting's Mexico unit. Prior office manager Jesús Benítez, will continue but exclusively focusing on sales.



peter-oppenheimerApple's Senior Vice President and Chief Financial Officer (CFO) Peter Oppenheimer will retire from his duties at the end of September. Oppenheimer's departure was credited to wanting time for himself and his family. Oppenheimer's successor has been named. Current Vice President of Finance and Corporate Controller Luca Maestri will assume the SVP and CFO positions in September.


javier.medranoThe World Federation of Advertisers has named a new leadership team with 12 new appointments to its executive committee and other senior positions. Javier Medrano, Senior Vice-President of Marketing at Grupo Bimbo (photo) has been named Regional VP for Latin America.

Pernod Ricard’s CMO, Martin Riley, remains President, Matthias Berninger, Vice-President of Public Affairs at Mars, named Deputy President. All of the appointments will serve two-year terms.

Those taking up senior positions include:

  • Martin Riley, CMO at Pernod Ricard, remains President, a position he was appointed to in March 2013.
  • Matthias Berninger, Vice-President, Public Affairs, Mars becomes Deputy President. He replaces Stephen Kehoe, Head of Global Financial Inclusion & Regional Corporate Relations, VISA Worldwide.
  • Mike Hughes, Director General of the Incorporated Society of British Advertisers (ISBA) becomes Treasurer of the WFA. He replaces Gérard Noël, Vice President & Director General of the French Advertisers Association (UDA).
  • Loïc Armand, President, L’Oréal France, becomes the new Regional Vice-President for Western Europe. He replaces Paul Jackson, formerly External Advertising Affairs Director at Mars.
  • Idorenyen Enang, Managing Director for Central & West Africa at L’Oréal becomes the new Regional Vice-President for Africa. He previously undertook the same role between 2010 and 2012 when working for Samsung. Since 2012, the post has remained empty.
  • Javier Medrano, Senior Vice-President of Marketing at Grupo Bimbo, will become the Regional Vice President for Latin America from July 1 this year. He will replace Mario Davis, President of the Chilean Advertisers Association (ANDA Chile).

VimpelComVimpelCom has named Yogesh Malik, ex-CEO of Uninor, the Indian subsidiary of Telenor, as its chief technology officer (CTO).




Gerardo de la Vega is leaving his position as Marketing Manager at the Yahoo! Mexico office.

Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.


#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.