IMS appoints Maren Lau as CMO for Latin America

What? Maren Lau was promoted to CMO in IMS.
Why it matters?IMS has commercial representation of Twitter in the latin american region, among other clients.

maren.lau.imsIMS Internet Media Services IMS Internet Media Services has announced the promotion of Maren Lau to CMO. So far,  the executive has served the company as SVP of Marketing.

Maren Lau, who is also a member of the company, has been involved in various business activities such as new product development and corporate strategy. She promoted the launch of the Social Division of IMS - Twitter's Ad Sales Partner in Latin America - in eight markets. It also sells the Waze application.

In her new role ,the executive  will remain in charge of the marketing team and  IMS Social operations regionally.

Taratuta Gaston, President of IMS, has recently spoken with Portada about 2014  trends (article here).


Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

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