Small business may get 100% mobile website design in 2014

What? Small business websites might go 100% mobile in 2014.
Why it matters? Traffic to restaurants websites platforms has spread out to 14,000 restaurants since 2009 and will continue increasing and scattering to other business too.

 

Photo: Wally Gobetz
License Creative Commons

Mobile devices are about to be include in restaurant websites which proofs that small businesses need to get smart regarding mobile website design.

The percentage of visits to restaurant sites has risen 43 % during the last four years. On weekends, the number approaches 50%.

 

restaurant-website-mobile-visitors-2009-2013
Percentage of traffic to restaurant websites that is mobile, 2009-2013.Source: Let's Eat

In 2014, many business owners may skip desktop website designs and go for 100% mobile. The reason being that the expense of hiring designers is high particularly to small business’ budget.

With a rising number of clients accessing business sites through Android or iPhones, design costs and optimization for mobile could be easily afford from the very beginning.

Traffic to restaurants websites platforms has spread out to 14,000 restaurants since 2009, according to web designer Goro Harumi findings.

Mobile usage varies depending on the city .Chicago area has the highest percentage of restaurant customers using mobile devices, that is 48%. San Francisco has only 41%.

This tendency among restaurant customers may influence other business customers too, reason why business owners should get ready.

City

%

Chicago

48%

New York

47%

Los Angeles

44%

Boston

43%

San Francisco

41%

Seattle

37%

Sacramento

31%

Grand Rapids

27%

Mobile traffic to web sites varies by metro region.
Source : Let's Eat

Source: Venture Beat


Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

MORE FROM PORTADA

#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.


Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.


IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.